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I am a digital content creator and strategist who builds and tunes engaging content across websites, blogs, email, social media, and AI-generated workflows. I thrive in fast-paced environments, balancing high-volume production with editorial quality, consistency, and brand standards. I routinely use AI-assisted writing tools and structured content workflows to improve accuracy, readability, and user experience. Known for strong attention to detail, project organization, and the ability to manage multiple priorities, I collaborate effectively with design, marketing, and product teams to deliver cohesive customer experiences and measurable results.…I am a digital content creator and strategist who builds and tunes engaging content across websites, blogs, email, social media, and AI-generated workflows. I thrive in fast-paced environments, balancing high-volume production with editorial quality, consistency, and brand standards. I routinely use AI-assisted writing tools and structured content workflows to improve accuracy, readability, and user experience. Known for strong attention to detail, project organization, and the ability to manage multiple priorities, I collaborate effectively with design, marketing, and product teams to deliver cohesive customer experiences and measurable results.

Michaela Zanello

Content Creator, Content Strategist, Data Annotator, +1

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I am a digital content creator and strategist who builds and tunes engaging content across websites, blogs, email, social media, and AI-generated workflows. I thrive in fast-paced environments, balancing high-volume production with editorial quality, consistency, and brand standards. I routinely use AI-assisted writing tools and structured content workflows to improve accuracy, readability, and user experience. Known for strong attention to detail, project organization, and the ability to manage multiple priorities, I collaborate effectively with design, marketing, and product teams to deliver cohesive customer experiences and measurable results.…I am a digital content creator and strategist who builds and tunes engaging content across websites, blogs, email, social media, and AI-generated workflows. I thrive in fast-paced environments, balancing high-volume production with editorial quality, consistency, and brand standards. I routinely use AI-assisted writing tools and structured content workflows to improve accuracy, readability, and user experience. Known for strong attention to detail, project organization, and the ability to manage multiple priorities, I collaborate effectively with design, marketing, and product teams to deliver cohesive customer experiences and measurable results.

Available to hire

I am a digital content creator and strategist who builds and tunes engaging content across websites, blogs, email, social media, and AI-generated workflows. I thrive in fast-paced environments, balancing high-volume production with editorial quality, consistency, and brand standards. I routinely use AI-assisted writing tools and structured content workflows to improve accuracy, readability, and user experience.

Known for strong attention to detail, project organization, and the ability to manage multiple priorities, I collaborate effectively with design, marketing, and product teams to deliver cohesive customer experiences and measurable results.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Generative AI Expert at Meta

April 1, 2026 - Present

Responsible for pinpointing domain-specific quality misalignments and conducting root-cause analyses across annotation workflows. I calibrate actions to close quality gaps, contribute to project guidelines, and continuously refine quality rubrics to strengthen annotation standards. I track data quality metrics to ensure outputs meet benchmarks and deliver high-fidelity evaluation signals to support model training and performance optimization across large-scale datasets.

Generative AI Data Annotator & Quality and Policy Expert at Innodata, Inc.

June 1, 2024 - April 1, 2026

Evaluate AI-generated responses for accuracy, clarity, relevance, and completeness; investigate incorrect or incomplete outputs and identify root causes in source content, prompt structure, and knowledge gaps. Provide detailed feedback and corrections, develop QA rubrics and internal documentation, translate policy and technical guidelines into actionable internal notes, identify recurring failure patterns, and propose targeted content and knowledge-base improvements. Design and test prompts to improve reliability and conduct red-teaming to surface edge cases and safety risks.

Digital Content Creator & Strategist at Rachel Rofé Enterprises

June 1, 2018 - June 1, 2024

Produce and manage high-volume content across blogs, email marketing, social media, and digital products. Maintain editorial standards and quality reviews to ensure consistency across all published content. Manage content calendars and multiple simultaneous projects, collaborating with designers and marketing teams to coordinate assets and ensure cohesive customer experiences. Organize digital content assets and supporting materials for multi-channel use; leverage AI writing tools; analyze content performance using Google Analytics to guide improvements.

Digital Content Creator & Strategist at Meghna Dassani, DMD

June 1, 2016 - February 1, 2018

Translate complex medical and clinical information into clear, user-friendly educational content. Collaborate closely with subject-matter experts to ensure accuracy and ongoing content validity. Develop governance processes to support continuous updates and knowledge accuracy, and create SEO-driven, multi-channel patient education campaigns.

Digital Content Writer & Editor at Monster Ventures, LLC — ConversionsFanatics.com

January 1, 2014 - June 1, 2016

Wrote and edited structured, educational content on e-commerce optimization and digital strategy. Conducted expert interviews and translated insights into clear, actionable guidance and case studies. Edited long-form content for clarity, consistency, and logical structure, contributing to published work focused on improving user experience and conversion performance.