I’m Nadine Banks, a Senior Designer with 10+ years’ experience leading creative work across agency and in-house environments. I’ve worked with global and lifestyle brands across digital ecosystems, campaigns, and art direction—bringing strong brand judgment, a sharp visual instinct, and a collaborative leadership style to every project. Based in Melbourne (previously Auckland and London), I build brand-consistent digital experiences from concept through execution. My work spans brand systems, CRM and digital campaign design, landing pages, and eCommerce-focused assets, partnering closely with strategists, developers, and account teams to deliver high-quality outcomes for clients.

Nadine Banks

I’m Nadine Banks, a Senior Designer with 10+ years’ experience leading creative work across agency and in-house environments. I’ve worked with global and lifestyle brands across digital ecosystems, campaigns, and art direction—bringing strong brand judgment, a sharp visual instinct, and a collaborative leadership style to every project. Based in Melbourne (previously Auckland and London), I build brand-consistent digital experiences from concept through execution. My work spans brand systems, CRM and digital campaign design, landing pages, and eCommerce-focused assets, partnering closely with strategists, developers, and account teams to deliver high-quality outcomes for clients.

Available to hire

I’m Nadine Banks, a Senior Designer with 10+ years’ experience leading creative work across agency and in-house environments. I’ve worked with global and lifestyle brands across digital ecosystems, campaigns, and art direction—bringing strong brand judgment, a sharp visual instinct, and a collaborative leadership style to every project.

Based in Melbourne (previously Auckland and London), I build brand-consistent digital experiences from concept through execution. My work spans brand systems, CRM and digital campaign design, landing pages, and eCommerce-focused assets, partnering closely with strategists, developers, and account teams to deliver high-quality outcomes for clients.

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Work Experience

Senior Brand and Digital Designer at Sincro (Australia)
October 1, 2025 - Present
Brand and digital design work for lifestyle clients, including concept development, design execution, and collaboration with cross-functional teams. Focused on maintaining high-quality outcomes across digital ecosystems such as campaign work, brand systems, and digital platforms.
Senior Designer (Senior Brand and Digital Designer) at Harvey
October 1, 2025 - Present
Delivered brand and digital work for a range of lifestyle clients, covering concept development and design execution. Partnered closely with strategists, developers, and account teams to shape and evolve digital experiences across brand systems, eCommerce, and digital design. Contributed on brand and digital projects for HARA and Merry People, and continued to develop senior-level craft and strategic thinking across multiple client engagements.
Freelance Designer
February 1, 2025 - October 1, 2025
Worked independently with UK-based clients and a Melbourne-based agency, delivering end-to-end creative solutions. Projects included digital design, brand identity development, and website builds.
Freelance Designer at Bell Blood Studio
June 1, 2022 - September 1, 2022
Assisted on web and UI design for clients including ALMA Artists and the University of Surrey. Supported the creation of user-friendly, visually cohesive, and strategically grounded digital experiences.
Digital Design Lead at Neighbour Design
December 1, 2017 - January 1, 2024
Led and mentored a multidisciplinary design team, providing creative delivery and art direction for global clients. Served as the primary digital design lead for PUMA, partnering with global stakeholders to maintain a cohesive brand experience across channels. Directed global CRM programs, product campaigns, landing pages, and digital toolkits over a multi-year period, and also led fast-turnaround campaign work for Red Bull Racing as well as creative direction for Triumph Lingerie product launches. Collaborated closely with copywriters, developers, and external partners to apply strategic thinking and consistent design craft.
Freelance Designer at Matches Fashion
October 1, 2017 - December 1, 2017
Developed digital design assets and contributed to the 2017 Vacation Style campaign, Day Tripper. Created vibrant graphic treatments (e.g., themes such as Sun Bather and Wave Rider) and ensured cohesive visuals across digital and print platforms to enhance campaign impact.
Head Designer & Photographer at Onceit
June 1, 2015 - January 1, 2017
Led the brand’s rebranding initiative and managed creative for 10+ daily online deals, including banners, social media content, and email campaigns. Styled, sourced, and casted models for 100+ photoshoots across fashion, lifestyle, and beauty, and designed print content for pop-up shops. Contributed to a cohesive digital presence and engaging marketing materials across multiple platforms.

Education

Bachelor of Design at Auckland University of Technology
January 1, 2012 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Consumer Goods