Hi, I’m Naufal Humam Manshur, a Brand Identity Designer focused on visual communication, branding, and digital content creation. I craft visual identities that strengthen brand recognition and support business goals, while keeping audiences engaged across touchpoints. I’m passionate about brand strategy, typography, and practical design systems. I love collaborating with clients to translate lively brand personalities into cohesive identities that stand out in competitive markets.

Naufal Humam Manshur

Hi, I’m Naufal Humam Manshur, a Brand Identity Designer focused on visual communication, branding, and digital content creation. I craft visual identities that strengthen brand recognition and support business goals, while keeping audiences engaged across touchpoints. I’m passionate about brand strategy, typography, and practical design systems. I love collaborating with clients to translate lively brand personalities into cohesive identities that stand out in competitive markets.

Available to hire

Hi, I’m Naufal Humam Manshur, a Brand Identity Designer focused on visual communication, branding, and digital content creation. I craft visual identities that strengthen brand recognition and support business goals, while keeping audiences engaged across touchpoints.

I’m passionate about brand strategy, typography, and practical design systems. I love collaborating with clients to translate lively brand personalities into cohesive identities that stand out in competitive markets.

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Language

English
Intermediate
Javanese
Advanced
Indonesian
Fluent

Work Experience

Freelance Graphic Designer & Microstock Contributor at Self-employed / Microstock Platforms
November 1, 2021 - Present
Contributed 20,000+ digital assets across 8+ microstock platforms including Adobe Stock, Shutterstock, Freepik, Vecteezy, The Noun Project, Flaticon, and more. Assets span graphic elements, icons, text effects, posters, and AI-generated images and videos. Achieved 100,000+ downloads across platforms, reflecting consistent market demand. Adapted output to evolving trends, transitioning from traditional graphics to AI-assisted image and video generation to stay competitive in fast-moving markets.
Social Media Designer at Soul Laps Padel - Portolabs (Dummy Project)
May 1, 2026 - May 1, 2026
Designed a cohesive 9-grid Instagram feed aligned with the 'Electric Tropical' visual concept, covering 5 core content themes (Vibe, Booking, Education, Coaching, Starter Pack). Developed visual identity system including typography, color palette, and layout grid, resulting in a consistent brand aesthetic across all 9 assets. Created 4 categories of visual fillers (Detail, Ambience, Action, Community) to support content variety within a unified brand language.
Brand Identity Designer at IKA Planologi Undip
September 1, 2024 - September 1, 2024
Rebranded IKA Planologi Undip with a comprehensive identity overhaul, covering naming concept, logo design, and philosophical framework derived from Sanskrit terminology. Designed visual identity system including color palette, typography, and logo variations (monochrome, full-color, horizontal and vertical lockups) for multi-context usage. Produced brand guidelines defining logo usage rules across light and dark backgrounds to ensure consistent brand application. Created 10+ brand collateral mockups spanning merchandise (pin, keychain, t-shirt), print (business card, letterhead), signage, and digital assets (Instagram profile, banner).
Graphic Designer at ATQ Company Profile
March 1, 2024 - May 1, 2024
Redesigned a 13-page company profile and presentation deck for PT Asiatrust Technovina Qualiti (ATQ), covering layout, typography, and graphic elements. Applied brand color palette derived from the existing logo to ensure visual consistency across all 13 pages. Curated and composed graphic elements (sourced and original) with consistent placement guidelines, creating a cohesive and professional visual presentation. Established internal layout guidelines for typography and spacing to maintain brand consistency throughout the document.
Content Officer at Green Business Center
April 1, 2022 - September 1, 2022
Managed end-to-end design and promotion across multiple events including Korea-ASEAN Business Model Competition for SDGs 2022 and Eco-Innovation Capacity Building Seminar for Indonesian SMEs 2022. Produced proposals, social media content, posters, virtual backgrounds, and final reports. Participated in event preparation and execution, ensuring smooth operational and visual communication delivery. Served as photographer and video editor for Korea-ASEAN Business Model Competition for SDGs 2022, handling documentation and opening video production. Designed brochure for Green Business Center to support organizational communications.
Brand Identity Designer at Rebranding Kedai Penuh Nikmat - Dummy Project
May 28, 2026 - June 4, 2026
Developed a self-initiated brand identity concept for Kedai Penuh Nikmat (KPN), a popular casual dining eatery in Blok M, Jakarta, translating its lively, communal, and satisfying dining experience into a cohesive visual identity. Designed a mascot-based logo system featuring a custom hand-drawn logotype, multiple logo variations, and a visual concept centered around satisfaction, togetherness, and approachable. Created a complete visual identity framework including color palette, typography system, logo usage variations, and profile applications for social media and digital touchpoints. Developed and evaluated 4 distinct logo concepts, each exploring different interpretations of the brand's personality, before refining the chosen direction into the final identity system. Produced 10+ realistic brand application mockups across signage, digital assets, merchandise, and promotional materials to demonstrate brand consistency across multiple touchpoints.

Education

Bachelor of Geodetic Engineering at Diponegoro University
August 1, 2015 - December 1, 2019

Qualifications

3rd Place - IKA Planologi Undip Logo Redesign Competition 2025
January 1, 2025 - January 1, 2025
3rd Place - Transportation-Themed Photography Competition organized by IKA Planologi Undip
January 11, 2030 - June 8, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Consumer Goods, Retail
    Soul Laps Padel - Portolabs Dummy Project
    1. Designed a cohesive 9-grid Instagram feed aligned with “Electric Tropical” visual concept, covering 5 core content themes (Vibe, Booking, Education, Coaching, Starter Pack).
    2. Developed visual identity system including typography, color palette, and layout grid, resulting in a consistent brand aesthetic across all 9 assets.
    3. Created 4 categories of visual fillers (Detail, Ambience, Action, Community) to support content variety within a unified brand language.
    Rebranding Kedai Penuh Nikmat - Dummy Project
    1. Developed a self-initiated brand identity concept for Kedai Penuh Nikmat (KPN), a popular casual dining eatery in Blok M, Jakarta, translating its lively, communal, and satisfying dining experience into a cohesive visual identity.
    2. Designed a mascot-based logo system featuring a custom hand-drawn logotype, multiple logo variations, and a visual concept centered around satisfaction, togetherness, and approachable.
    3. Created a complete visual identity framework including color palette, typography system, logo usage variations, and profile applications for social media and digital touchpoints.
    4. Developed and evaluated 4 distinct logo concepts, each exploring different interpretations of the brand’s personality, before refining the chosen direction into the final identity system.
    5. Produced 10+ realistic brand application mockups across signage, digital assets, merchandise, and promotional materials to demonstrate brand consistency across multiple touchpoints.