I’m a marketing professional with 6+ years managing digital communities and brand campaigns for WhatsApp, Disney, and Happy Socks. I specialise in social media strategy, content creation, and audience engagement, having grown a community from 0 to 930K+ followers and delivering over 3M views across campaigns. I’ve coordinated campaign rollouts and stakeholder communications at Bangkok Bank, and I enjoy cross-cultural collaboration and creative storytelling. I’m open to new opportunities and ready to start on July 1st.
I have proven to thrive in fast-paced environments and I’m able to turn data to human-centred content. My work blends witty, culturally relevant writing with strategic planning to drive measurable outcomes and start conversations online.
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I developed 3 campaigns for Reformation, a Certified-B fashion house, on Instagram. The 3 projects averaged 600k views with 18.3k likes and 60 comments, achieving a 3.06% engagement rate – significantly above the Reformation’s average of 0.75-2%.
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