Social Media & Digital Marketing Manager | Growth & Brand Consultant - Contracts at Contracts

1. Melia’s Community (Personal Brand & Social Media Platforms) - Launched and scaled a multi-platform ecosystem from zero, building strong audience retention, authentic engagement, and high-performing content reach - Crafted a narrative-driven content system, including scripting, storytelling frameworks, and tone of voice aligned with brand identity - Led influencer partnerships and brand collaborations with regional and global entities, delivering impactful campaigns that supported audience growth, engagement, and conversion outcomes 2. Awestruck Pro Media Production - Developed brand architecture and visual identity systems for multiple sister companies, aligned with positioning and platform-specific strategies - Built structured content frameworks and communication pipelines, translating brand direction into consistent creative execution - Executed performance-driven digital campaigns with tracking KPI’s and reporting systems, optimizing results and improving campaign effectiveness and supporting performance-driven growth outcomes 3. Culture Emulsion Theatre Academy - Conducted full digital audits and audience analysis to redefine positioning in line with the brand’s evolving direction - Rebuilt brand identity and communication systems, aligning visual and messaging frameworks with strategic objectives - Established an integrated digital presence through structured content strategy, strengthening brand consistency and audience connection 4. Activate Me Festival by MWAN Events Management - Designed and executed a conversion-focused social media strategy to support ticket sales and audience acquisition - Managed influencer marketing and VIP relations, expanding reach and strengthening event visibility across target audiences - Developed targeted content plans and campaign messaging, contributing to increased engagement, reach, and contributed to ticket sales performance