Natalia Posada

Available to hire

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Marketing associate at Structurit
June 1, 2025 - Present
Support for HubSpot campaigns, including email automation and lead tracking. Generation and scheduling of LinkedIn content to strengthen the company's digital presence. Support in organizing industry events, both in-person and virtual. Sending sales emails and contacting prospects for lead generation. Social media management including posts, engagement, and metrics.
Sales Development Representative at JVS Insurance
December 31, 2024 - July 16, 2025
Updating databases in Catalyst. Calling current clients. Scheduling follow-up meetings. Receiving and managing feedback. Email communication with current clients.
Social Media Coordinator at Oderway
March 31, 2023 - July 16, 2025
Leading and executing continuous improvement projects for the area. Technical skills development and monitoring for the team. Personal and professional growth development for the team. Community management, filming and editing reels, content portfolio creation and ideation, monthly campaign planning and launching.
Hostess & Event planner at Juan Del Alma
February 28, 2022 - July 16, 2025
Budget design and negotiation with clients and suppliers. Quick and effective issue resolution to ensure successful event execution. Selection and hiring of services to enhance events including floristry, decoration, music, and catering. Hostess duties.
Marketing analyst at Seeds 4.7
December 31, 2020 - July 16, 2025
Website design. Organization and management of corporate events. Assistance to public relations management. Social media management, planning and content creation, and corporate blog copywriting in Spanish and English. Design of flyers, product sheets, and catalogs.
Social Media Coordinator at Planeta Techno
February 1, 2022 - March 1, 2023
Supported content creation and community management across social media channels; led content planning and audiovisual output; managed partnerships and activities within Madrid's electronic music scene. Feb 2022 – Mar 2023.
Marketing & Sales Specialist
November 1, 2023 - October 1, 2024
Developed go-to-market strategies, supported CRM operations, lead generation, and cross-functional collaboration to achieve marketing and sales objectives.
Hostess & Event Planner at Planeta Techno
January 1, 2021 - December 1, 2022
Defined event concepts, logistics, and schedules; defined and contracted services (decor, music, food); oversaw event setup, development, and closure.
Content Creator - Social Media Manager
November 1, 2025 - Present
Content creation and social media management focusing on storytelling, audience engagement, and brand positioning across platforms; ongoing role.
Marketing & Sales Associate (Internship) at JVS Insurance
April 1, 2025 - September 1, 2025
Updated databases in Catalyst; scheduled follow-up meetings; maintained CRM; supported marketing and sales to achieve objectives; contact with leads in English.
Content Creator - Social Media Manager at Planeta Techno
November 1, 2025 - Present
Creación integral de contenido audiovisual (guion, grabación on-camera, edición y publicación). Desarrollo de storytelling, engagement y posicionamiento de marca en redes sociales. Gestión de comunidad: atención de mensajes directos y comentarios. Coordinación de colaboraciones y alianzas con clubs, promotoras y colectivos de la escena electrónica en Madrid.
Marketing & Sales Associate (prácticas) at JVS Insurance
April 1, 2025 - September 1, 2025
Apoyo en marketing y ventas, gestión de leads, actualización de bases de datos, coordinación de reuniones y feedback, y comunicación con clientes en inglés.
Hostess and Event Planner at Juan Del Alma
January 1, 2021 - December 1, 2022
Diseño y negociación de presupuestos, resolución de incidencias, definición de concepto, logística y cronograma de eventos. Selección y contratación de servicios (decoración, música, gastronomía). Supervisión de montaje y cierre del evento. Gestión de redes sociales (Instagram y TikTok).
Coordinadora de redes sociales at Oderway
February 1, 2022 - March 1, 2023
Apoyo en campañas de HubSpot, gestión de redes sociales, atención a comentarios y mensajes, coordinación de campañas y gestión de community growth.
Event Planner & Social Media Manager at Planeta Techno
January 1, 2021 - December 31, 2022
Planeta Techno event planning and social media management; responsible for planning and executing events, including logistics, scheduling, vendor selection and coordination; also overseeing social media and onboarding promotions.
Marketing & Sales Specialist at JVS Insurance
November 1, 2023 - October 31, 2024
Update databases in Catalyst; Schedule follow-up meetings; Receive and manage feedback; Keep the CRM updated with lead information; Collaborate with marketing and sales to achieve objectives; Contact leads via phone calls, email, or LinkedIn in English.

Education

Bachelor’s Degree in Social Communication at Universidad EAFIT
January 1, 2017 - December 31, 2021
Máster in Marketing at Universidad Europea de Madrid
January 1, 2021 - December 31, 2025
Bachelor’s Degree at Universidad EAFIT
January 1, 2017 - December 31, 2021
Máster at Universidad Europea de Madrid
January 1, 2021 - December 31, 2025
Bachelor’s Degree at Universidad EAFIT
January 1, 2017 - December 31, 2021
Master's Degree in Marketing at Juan Del Alma
January 11, 2030 - January 24, 2026
Grado en Comunicación Social at Universidad Europea de Madrid
January 1, 2021 - January 1, 2024
Máster en Marketing Profesional at Universidad Europea de Madrid
January 1, 2024 - January 1, 2025

Qualifications

Bachelor's Degree in Social Communication
January 11, 2030 - January 24, 2026
Bachelor's Degree in Social Communication
January 11, 2030 - February 10, 2026
Master's Degree in Marketing
January 11, 2030 - February 10, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Travel & Hospitality, Software & Internet