I’m a multidisciplinary content creator, social media specialist, and UGC creator with 3+ years of experience creating content for brands across fitness, fashion, beauty, lifestyle, travel, and tech.
I’m a multidisciplinary content creator, social media specialist, and UGC creator with 3+ years of experience creating content for brands across fitness, fashion, beauty, lifestyle, travel, and tech.
I specialize in short-form video, UGC, social media content, creative direction, content strategy, and brand storytelling. I’ve worked on everything from concept development and scripting to filming, editing, campaign coordination, and creator partnerships.
I also have hands-on experience working in a fast-paced startup environment, where I’ve managed brand content, product launches, social campaigns, partnerships, and day-to-day creative projects from idea to execution.
I’m fluent in English, Indonesian, and Mandarin, and I’m comfortable working with international clients and remote teams.
I’m currently open to freelance and remote projects in UGC, content creation, social media, creative strategy, video editing, creator partnerships, and brand content.
Created an English-language apartment review showcasing a luxury residence in Jakarta, highlighting its facilities, interiors, location, and lifestyle. The content was tailored specifically for Jakarta’s expat market, using a natural and informative style to make the property appealing to an international audience.
Produced 10+ UGC videos for 20+ clients via Fiverr and Upwork across beauty, fashion, tech, and more. Delivered content from concept to final edit, including scripting, filming, and editing in CapCut, typically within a 4-day turnaround. Adapted deliverables to each client’s style and platform needs to create ready-to-post UGC assets.
Directed end-to-end creative vision collection launches and aligned content strategy across Instagram, TikTok, and Threads. Managed and briefed a network of 20+ creators and models, coordinating shoots from concept development through final delivery. Ensured consistent, brand-aligned content direction that supported audience growth through regular, cohesive posting.
Monitored day-to-day operational workflows across finance, marketing, and the product development team to keep operations running smoothly. Performed data entry, tracking, and reporting (sales figures, KPIs, inventory levels, and other operational metrics) for management reviews. Created and improved process documentation by identifying inefficiencies and streamlining workflows.
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