Available to hire
I’m a brand designer and illustrator with 10+ years of experience building visual identities for consumer brands, social impact organisations, and product companies — including hand-drawn illustration-led work. I thrive on projects where authenticity matters and value craft, nature, and storytelling.
I work across the full brand lifecycle—from logo and colour systems to packaging, product labels, website assets, and digital marketing materials. My approach is collaborative: I ask the right questions upfront, translate values into visual language, and iterate with stakeholders until the work feels truly right.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
German
Advanced
Hindi
Fluent
Spanish; Castilian
Beginner
Work Experience
Senior Designer at neuland.ai
October 1, 2025 - PresentLed and evolved the brand identity of an AI SaaS platform, translating complex AI concepts into clear, credible, and human-centered visual systems.
Creative Head at Tradais Digital
November 1, 2023 - March 1, 2025Directed cross-channel design systems for social, email, and performance marketing, aligning visual standards with audience insights.
Interaction Designer at Tremor Video (Nexxen)
February 1, 2022 - April 1, 2023Designed interactive digital advertising experiences for financial and automotive clients.
Senior Motion Designer at Proximity Worldwide
January 1, 2020 - February 1, 2020Designed motion branding systems for a global Formula 1 campaign, increasing campaign visibility by 45% and engagement by 32%.
Lead Brand Designer at Lettucebeekids Organization
April 1, 2016 - February 1, 2018Developed comprehensive brand guidelines and visual systems for a non-profit organization.
Assistant Brand Designer at Disney India
January 1, 2015 - April 1, 2016Led branding for STAR Movies Select, winning Kyoorius Award 2015, increasing revenue by 27%.
Animator -Motion Designer at Nickelodeon
September 1, 2014 - December 1, 2014Led five channel identity projects, creating animated brand expressions that strengthened visual coherence.
Senior Designer at AI company in Cologne
October 1, 2025 - January 1, 2026AI-driven SaaS platform; translated strategic positioning into modular design systems across product, marketing, and growth touchpoints; developed modular brand components, reusable templates, and campaign toolkits; collaborated cross-functionally with product, marketing, and engineering; simplified AI topics into clear, accessible visual communication; integrated AI-assisted workflows (Adobe Firefly, Midjourney, ChatGPT) into creative production; built scalable design patterns for digital-first growth campaigns.
Creative Director at Tradis Digital
November 1, 2023 - March 1, 2025Led brand and campaign systems for B2B & B2C digital products; built cohesive multi-channel visual platforms across web, social, and performance marketing; established structured creative workflows and scalable brand guidelines; mentored designers and aligned cross-functional teams around brand strategy.
Interaction Designer at Octopus Interactive
January 1, 2021 - January 1, 2021Developed tablet-based interactive brand experiences and micro-interaction systems for clients; contributed to experiential campaigns.
Lead Brand Designer at Lettuce Be Kids Organization
January 1, 2016 - January 1, 2018Built brand identity and digital communications system for non-profit fundraising growth; remote work.
Animator – Motion Designer at Nickelodeon
January 1, 2014 - January 1, 2014Designed animated channel identities and motion systems for target audiences in Mumbai, India.
Senior Brand Motion Designer- Social Media at neuland.ai
January 1, 2025 - January 1, 2026Responsible for the design of social media assets, motion graphics, templates, and campaign visuals. Implemented complex technology and AI themes into clear animations and modular visuals, ensuring consistent brand communication.
Creative Director- Social Media Kampagnen at Tradais Digital
January 1, 2023 - January 1, 2025Conceptualized social media motion graphics and interactive content formats, leading the rebranding of a healthcare organization and coaching junior designers to improve output quality.
Interaction- Motion Designer at Tremor Video (Nexxen)
January 1, 2022 - January 1, 2023Developed interactive ads and animated banners, optimizing creatives based on data analysis to enhance engagement and conversion rates.
UI/Motion-Graphics-Designer at Octopus Interactive
January 1, 2021 - December 1, 2021Designed interactive tablet and social media campaigns focusing on engagement while improving user experience through micro-animations.
Lead Brand-Motion Designer at Lettucebeekids Organisation
January 1, 2016 - January 1, 2018Created brand guidelines and social assets, focusing on creative designs to boost brand loyalty.
Art-Direktorin – Motion Graphics at Disney Indien
January 1, 2015 - January 1, 2016Managed branding projects for a leading TV channel, contributing to substantial revenue growth through animated brand identities.
Animator/Motion Designer at Nickelodeon
January 1, 2014 - December 1, 2014Conceptualized and animated brand identities, contributing to increased viewer engagement.
Senior Brand Designer at neuland.ai
October 1, 2025 - PresentLed the evolution of brand and visual systems for an AI SaaS platform, ensuring consistent execution across product, marketing, and communication channels. Designed scalable visual components and established brand guidelines.
UI/Motion-Graphics Designer at Octopus Interactive
January 1, 2021 - December 1, 2021Designed interactive tablet experiences and micro-interactions that led to increased user engagement and brand retention, alongside improving UX and accessibility.
Art Director - Motion Graphics Designer at Disney India
January 1, 2015 - January 1, 2016Led branding for STAR Movies Select and STAR World, creating animated channel identities that significantly increased viewer engagement.
Animator - Motion Designer at Nickelodeon
January 1, 2014 - December 1, 2014Conceptualized and animated television brand identities that contributed to strengthening visual coherence and channel recognition.
Education
Master of Science at New York University
June 1, 2020 - December 12, 2021Master of Science at New York University
June 1, 2020 - December 1, 2021Master of Arts at Kunsthochschule für Medien Köln
October 1, 2016 - January 1, 2020Master of Design at National Institute of Design
June 1, 2011 - December 1, 2014Bachelor of Fine Arts at Jamia Millia Islamia University
June 1, 2007 - March 1, 2011MSc in Integrated Digital Media at New York University
January 1, 2020 - January 1, 2021MA Media Design at Kunsthochschule für Medien Köln (KH M Köln)
January 1, 2016 - January 1, 2020MDes Animation Film Design at National Institute of Design
January 1, 2011 - January 1, 2014BFA Applied Arts at Jamia Millia Islamia University
January 1, 2007 - January 1, 2011Master of Science at New York University
June 1, 2020 - December 1, 2021Master of Arts at Kunsthochschule für Medien Köln
October 1, 2016 - January 1, 2020Master of Design at National Institute of Design
June 1, 2011 - December 1, 2014Bachelor of Fine Arts at Jamia Millia Islamia University
June 1, 2007 - March 1, 2011Master of Science at New York University
June 1, 2020 - December 1, 2021Master of Arts at Kunsthochschule für Medien Köln
October 1, 2016 - January 1, 2020Master of Design at National Institute of Design
June 1, 2011 - December 1, 2014Bachelor of Fine Arts at Jamia Millia Islamia University
June 1, 2007 - March 1, 2011Qualifications
Promax Asia 2015 - Gold Award
January 1, 2015 - February 19, 2026Kyoorius Award 2015
January 1, 2015 - February 19, 2026Industry Experience
Media & Entertainment, Education, Non-Profit Organization, Software & Internet, Healthcare, Consumer Goods, Professional Services, Retail
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