Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Marketing and communications professional with experience in digital marketing campaigns, social media management, content creation, CRM management, and customer service. Skilled in audience segmentation, campaign analytics, and developing content strategies focused on acquisition, conversion, and retention. Currently pursuing a Master’s in Digital Marketing & Social Media. Creative, organized, and results-oriented, with strengths in teamwork, project coordination, and optimizing performance through data-driven insights.…Marketing and communications professional with experience in digital marketing campaigns, social media management, content creation, CRM management, and customer service. Skilled in audience segmentation, campaign analytics, and developing content strategies focused on acquisition, conversion, and retention. Currently pursuing a Master’s in Digital Marketing & Social Media. Creative, organized, and results-oriented, with strengths in teamwork, project coordination, and optimizing performance through data-driven insights.

Carmen Rosa Estrada

Digital Marketer, Marketing Analyst, Content Creator, +1





Marketing and communications professional with experience in digital marketing campaigns, social media management, content creation, CRM management, and customer service. Skilled in audience segmentation, campaign analytics, and developing content strategies focused on acquisition, conversion, and retention. Currently pursuing a Master’s in Digital Marketing & Social Media. Creative, organized, and results-oriented, with strengths in teamwork, project coordination, and optimizing performance through data-driven insights.…Marketing and communications professional with experience in digital marketing campaigns, social media management, content creation, CRM management, and customer service. Skilled in audience segmentation, campaign analytics, and developing content strategies focused on acquisition, conversion, and retention. Currently pursuing a Master’s in Digital Marketing & Social Media. Creative, organized, and results-oriented, with strengths in teamwork, project coordination, and optimizing performance through data-driven insights.

Available to hire

Marketing and communications professional with experience in digital marketing campaigns, social media management, content creation, CRM management, and customer service. Skilled in audience segmentation, campaign analytics, and developing content strategies focused on acquisition, conversion, and retention.

Currently pursuing a Master’s in Digital Marketing & Social Media. Creative, organized, and results-oriented, with strengths in teamwork, project coordination, and optimizing performance through data-driven insights.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

French

Beginner

Work Experience

Customer Service Representative – Banking Support at Unísono Soluciones de Negocio – Banco Sabadell

November 1, 2025 - February 1, 2026

Provided telephone support to banking customers. Managed customer inquiries and issue resolution using CRM systems and customer databases. Followed quality assurance and security protocols.

Telemarketing & Commercial Management Specialist at ETECSA Telecommunications

March 1, 2023 - February 1, 2025

Managed client relationships and lead follow-up activities. Worked with CRM platforms and customer databases, providing customer service and commercial support. Conducted customer acquisition and retention activities and consistently met commercial objectives and performance targets.

Com m unications & Marketing Specialist at ETECSA Telecommunications

June 1, 2022 - March 1, 2023

Developed and executed communications and marketing campaigns. Conducted audience segmentation and data analysis, created content, and supported digital marketing initiatives. Collaborated with commercial and cross-functional teams, prepared reports, and monitored campaign performance.

Marketing & Communications Manager at CIMA Marketing & Advertising

March 1, 2021 - September 1, 2025

Managed digital marketing strategies and brand positioning initiatives. Planned and created content for social media and digital channels. Handled client relationships and campaign tracking through CRM systems. Developed customer acquisition and retention strategies, coordinated marketing and communications projects, analyzed campaign metrics, and optimized performance. Created corporate and advertising content to support brand visibility and business goals.