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Hi, I’m Neriman Mohammad, a hospitality marketing professional with 5+ years of experience driving local campaigns, PR initiatives, and influencer engagement for restaurants and lifestyle brands. I’m passionate about crafting campaigns that resonate with local communities and elevate brand presence across social, digital, and in-person channels. I’m skilled in planning and executing city-specific promotions, hosting events, and building media and influencer relationships that amplify brand visibility. I blend creative storytelling with data-driven insights to deliver measurable results, and I enjoy collaborating with teams, designers, and external partners to maximize impact.…Hi, I’m Neriman Mohammad, a hospitality marketing professional with 5+ years of experience driving local campaigns, PR initiatives, and influencer engagement for restaurants and lifestyle brands. I’m passionate about crafting campaigns that resonate with local communities and elevate brand presence across social, digital, and in-person channels. I’m skilled in planning and executing city-specific promotions, hosting events, and building media and influencer relationships that amplify brand visibility. I blend creative storytelling with data-driven insights to deliver measurable results, and I enjoy collaborating with teams, designers, and external partners to maximize impact.

Neriman Mohamad

Digital Marketer, Social Media Manager, Content Creator, +1

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Hi, I’m Neriman Mohammad, a hospitality marketing professional with 5+ years of experience driving local campaigns, PR initiatives, and influencer engagement for restaurants and lifestyle brands. I’m passionate about crafting campaigns that resonate with local communities and elevate brand presence across social, digital, and in-person channels. I’m skilled in planning and executing city-specific promotions, hosting events, and building media and influencer relationships that amplify brand visibility. I blend creative storytelling with data-driven insights to deliver measurable results, and I enjoy collaborating with teams, designers, and external partners to maximize impact.…Hi, I’m Neriman Mohammad, a hospitality marketing professional with 5+ years of experience driving local campaigns, PR initiatives, and influencer engagement for restaurants and lifestyle brands. I’m passionate about crafting campaigns that resonate with local communities and elevate brand presence across social, digital, and in-person channels. I’m skilled in planning and executing city-specific promotions, hosting events, and building media and influencer relationships that amplify brand visibility. I blend creative storytelling with data-driven insights to deliver measurable results, and I enjoy collaborating with teams, designers, and external partners to maximize impact.

Available to hire

Hi, I’m Neriman Mohammad, a hospitality marketing professional with 5+ years of experience driving local campaigns, PR initiatives, and influencer engagement for restaurants and lifestyle brands. I’m passionate about crafting campaigns that resonate with local communities and elevate brand presence across social, digital, and in-person channels.

I’m skilled in planning and executing city-specific promotions, hosting events, and building media and influencer relationships that amplify brand visibility. I blend creative storytelling with data-driven insights to deliver measurable results, and I enjoy collaborating with teams, designers, and external partners to maximize impact.

Skills

Email Marketing

Copywriting

SEO

Experience Level

Email Marketing

Expert

Copywriting

Expert

SEO

Expert

Language

English

Fluent

Arabic

Fluent

Work Experience

Marketing & Social Media Coordinator at Salam Roast and Broast

October 1, 2024 - Present

Led local marketing initiatives, increasing foot traffic by 30% through city-focused campaigns and seasonal promotions. Planned and hosted influencer and media events, generating organic social content and press coverage while boosting engagement by 38%. Managed social media channels (Instagram, Facebook, TikTok), achieving 25% follower growth with city-specific content. Collaborated with designers and local vendors to produce branded materials, maintaining consistent visual identity across campaigns. Executed targeted email campaigns for loyal members, maintaining a 22% open rate and encouraging repeat visits. Tracked campaign performance using Google Analytics and social insights, adapting strategies to maximize local relevance and community impact.

Development Associate at Grack Films

March 1, 2023 - June 1, 2024

Coordinated marketing campaigns across multiple regions, adapting global content to local audiences and increasing engagement by 20%. Built relationships with external stakeholders, media contacts, and influencers to strengthen brand visibility. Prepared press-ready materials and supported award submissions to promote events and projects. Developed presentations and reports to communicate campaign performance and actionable insights to internal teams.

Marketing Specialist at Mars Landing

May 1, 2019 - September 1, 2022

Executed marketing campaigns, achieving 17% YoY revenue growth through social media and email initiatives. Created press-ready materials (flyers, newsletters, graphics), improving client engagement by 15%. Built and maintained relationships with local influencers and media partners, supporting event promotion and brand awareness. Adapted campaigns to reflect city-specific audiences, driving foot traffic and online engagement. Optimized digital campaigns using Google Analytics, improving conversion rates by 20%.