I am a creative force who brings projects like video productions, digital shows, and podcasts to life. A team player who thrives on collaboration and embraces every challenge as an adventure, constantly seeking ways to push boundaries that refine my skills. Beyond my expertise in video production, project management, and content development, my true passions lie in weaving compelling stories that resonate across platforms and genres.…

Danica Sta Lucia

I am a creative force who brings projects like video productions, digital shows, and podcasts to life. A team player who thrives on collaboration and embraces every challenge as an adventure, constantly seeking ways to push boundaries that refine my skills. Beyond my expertise in video production, project management, and content development, my true passions lie in weaving compelling stories that resonate across platforms and genres.…

Available to hire

I am a creative force who brings projects like video productions, digital shows, and podcasts to life. A team player who thrives on collaboration and embraces every challenge as an adventure, constantly seeking ways to push boundaries that refine my skills.

Beyond my expertise in video production, project management, and content development, my true passions lie in weaving compelling stories that resonate across platforms and genres.

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Skills

Experience Level

Language

English
Fluent
Tagalog
Fluent

Work Experience

Producer & Account Manager at Media Shock Productions Pte. Ltd.
December 31, 2023 - December 31, 2023
Spearheaded impactful corporate multimedia projects including videos, shows, webinars, social media campaigns, and events (live and hybrid) for Google Cloud across SEA, APAC, and ANZ; served prestige clients such as Google Workspace, 5:0 Films, ENGIE, and Thales Group.
Freelance Creative Producer / Account Manager at Media Verse Productions Pte. Ltd.
February 1, 2025 - November 7, 2025
Led corporate multimedia projects for key clients in SEA, APAC, including Microsoft Asia, GPS, ASEAN, TCG, and NEC; specialized in podcast series development such as 'Coffee with Imane' and 'Let's Talk Tech with Mark Souza', driving communication objectives.
Video Editor at 88 Storey Films
December 31, 2008 - December 31, 2008
Edited short and long-form video content, collaborating with creative teams to deliver polished visuals for diverse campaigns.
Creative Head at Idea Orchard Media
December 31, 2015 - December 31, 2015
Led creative direction and production workflows, supervising teams across multi-platform campaigns and ensuring cohesive storytelling and high-quality outputs.
Video Editor at GMA Network Inc.
December 31, 2010 - December 31, 2010
Edited broadcast content and supported multi-camera productions, contributing to on-air materials and editorial processes.
Producer & Co-Writer at Malamaya (The Color of Ash) – Cinemalaya 2019 finalist
December 31, 2019 - December 31, 2019
Co-wrote and produced a short film recognized as a Cinemalaya 2019 finalist, contributing to concept development, script, and production coordination.
Producer & Account Manager at Media Shock Productions Pte. Ltd.
January 1, 2022 - December 31, 2023
Spearheaded impactful corporate multimedia projects like videos, shows, webinars, social media campaigns, and events (live and hybrid) for Google Cloud across SEA, APAC, and ANZ; and for prestigious clients like Google Workspace, 5:0 Films, Engie, and Thales Group.
Freelance Creative Producer / Account Manager at Media Verse Productions Pte. Ltd.
January 1, 2024 - Present
Specialized in podcast series development, such as 'Coffee with Iman e' and 'Let's Talk Tech with Mark Souza', driving communication objectives.
Producer at Media Verse Productions Pte. Ltd.
February 1, 2025 - Present
Lead corporate multimedia projects for key clients including Microsoft Asia, GPS, ASEAN, TCG, and NEC. Specialized in podcast series development.
Creative Head at Idea Orchard Media
January 1, 2012 - December 31, 2015
Led creative direction for multiple projects, shaping concept and execution across campaigns.
Video Editor at 88 Storey Films
January 1, 2007 - December 31, 2008
Edited and produced video content for various projects.
Co-Writer & Assistant Director at Mala Maya (The Color of Ash) Cine Manila
January 1, 2009 - December 31, 2009
Co-writer and assistant director for a short film selected for Cine Manila, contributing to screenplay and production.
Producer & Director at Wonderland Short Film
January 1, 2014 - December 31, 2014
Producer and director for a short film
Producer Manager at MediaVerse Productions Pte. Ltd.
February 1, 2025 - December 31, 2025
Managed a diverse portfolio of high-stakes multimedia projects for global leaders like Microsoft Asia and NEC; navigated the full production lifecycle of podcasts and video series, transforming technical concepts into engaging digital content and aligning creative execution with executive objectives and regional brand narratives.
Freelance Video Editor at Self-Employed
January 1, 2010 - January 1, 2011
Edited corporate videos and educational materials for clients, collaborating with producers to deliver on-brand content within tight timelines.
Producer Manager at DriveVimeoYouTubeIMDb Mediaverse Productions Pte. Ltd.
February 1, 2025 - December 1, 2025
Portfolio-driven role leading diverse high-stake multimedia projects for global leaders like Microsoft Asia and NEC; navigated full production lifecycle of podcasts and video series, transforming technical concepts into engaging digital content; aligned creative execution with complex executive communications objectives and regional brand narratives.

Education

Minor in Advertising at Bain Mass Communications
January 1, 2003 - December 31, 2007
at St. Scholastica's College Manila
January 1, 2006 - January 1, 2007
Dean's List at St. Scholastica's College Manila
January 1, 2006 - January 1, 2007

Qualifications

BA in Mass Communications (Minor in Advertising)
January 1, 2003 - January 1, 2007
Bachelor of Arts in Mass Communications (Minor in Advertising)
January 11, 2030 - December 8, 2025
Dean's List
January 1, 2006 - December 31, 2007

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other

Skills

Experience Level