I'm Franco Garcia Quevedo, a Creative & Production Director with over 15 years of experience helping brands, agencies, and production companies develop and deliver high-end visual content. I’m brought in when a project needs senior ownership, clear creative direction, and someone who can take it all the way through to final delivery—managing the idea, the team, and the process with equal attention. I’ve built and led small to mid-size teams, delivering premium results within budget and scope, across animated content, commercials, and brand campaigns for major international clients. In parallel with traditional direction, I’ve been integrating AI-enhanced production workflows to produce stronger, faster, and more flexible creative outcomes. This combination of hands-on leadership and modern tooling helps teams stay adaptable in fast-turnaround environments while maintaining a sharp creative vision.

Franco Garcia Quevedo

I'm Franco Garcia Quevedo, a Creative & Production Director with over 15 years of experience helping brands, agencies, and production companies develop and deliver high-end visual content. I’m brought in when a project needs senior ownership, clear creative direction, and someone who can take it all the way through to final delivery—managing the idea, the team, and the process with equal attention. I’ve built and led small to mid-size teams, delivering premium results within budget and scope, across animated content, commercials, and brand campaigns for major international clients. In parallel with traditional direction, I’ve been integrating AI-enhanced production workflows to produce stronger, faster, and more flexible creative outcomes. This combination of hands-on leadership and modern tooling helps teams stay adaptable in fast-turnaround environments while maintaining a sharp creative vision.

Available to hire

I’m Franco Garcia Quevedo, a Creative & Production Director with over 15 years of experience helping brands, agencies, and production companies develop and deliver high-end visual content. I’m brought in when a project needs senior ownership, clear creative direction, and someone who can take it all the way through to final delivery—managing the idea, the team, and the process with equal attention. I’ve built and led small to mid-size teams, delivering premium results within budget and scope, across animated content, commercials, and brand campaigns for major international clients.

In parallel with traditional direction, I’ve been integrating AI-enhanced production workflows to produce stronger, faster, and more flexible creative outcomes. This combination of hands-on leadership and modern tooling helps teams stay adaptable in fast-turnaround environments while maintaining a sharp creative vision.

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Language

English
Fluent
Spanish; Castilian
Fluent
Portuguese
Intermediate

Work Experience

Freelance Creative producer at Vidico
April 28, 2024 - Present
Executive Creative Producer at Nice Wach Studio
March 11, 2013 - Present
Creative & Production Director at Nice Wach Studio (Independent)
January 1, 2013 - Present
Founded Nice Wach Studio and led end-to-end creative productions at scale. Directed creative direction, built and led a cross-functional team, managed production timelines and budgets, and maintained direct client relationships. Integrated AI-enhanced production workflows to improve speed and flexibility, delivering premium results for major international clients.
Freelance Creative Director & Producer at Vidico
January 1, 2022 - January 1, 2025
Freelance creative direction and production for one of Australia's leading video production agencies, across SaaS, tech, and brand content for international clients.
Freelance Creative Director & Producer at Demo Duck
January 1, 2018 - January 1, 2021
Freelance creative direction and production for Chicago-based explainer video studio; led fast-turnaround, concept-driven productions for US tech and SaaS clients with international scope.
Motion Designer & Art Director at PEGSA Entertainment
January 1, 2008 - January 1, 2013
Hands-on motion design and art direction across broadcast and commercial projects; developed strong storytelling and brand-aligned design; progressed to leading creative on projects.

Education

Multimedia Design at Universidad de Palermo
January 1, 2010 - January 1, 2013
Advertising – Art Direction at AAAP
January 1, 2007 - January 1, 2011
Creative Studio Accelerator at Revthink
January 11, 2030 - March 11, 2026

Qualifications

Revthink Creative Studio Accelerator (Alumni)
January 11, 2030 - March 11, 2026

Industry Experience

Financial Services, Media & Entertainment, Non-Profit Organization, Retail, Transportation & Logistics, Wholesale & Distribution, Government, Consumer Goods, Software & Internet, Professional Services
    paper Amperon – App Video

    For this project, our challenge was to visualize the invisible: energy data, AI-driven forecasting, and real-time grid insights. Working closely with the team at Amperon, we crafted a motion design piece that translates their complex tech stack into an elegant, abstract visual story.

    We leaned into a minimalistic aesthetic—clean lines, dynamic grids, and flowing data-inspired animations—to reflect the precision and sophistication of their platform. The animation style balances technical clarity with a sense of momentum and transformation, echoing Amperon’s role in the evolving energy landscape.

    Our process began with a deep dive into their forecasting model and use cases, followed by storyboarding, visual development, and a modular animation system built for flexibility across platforms. Every movement was designed to convey intelligence, connectivity, and progress.

    This project is a great example of how motion can simplify the complex, making cutting-edge innovation feel intuitive and inspiring.