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I'm a marketing professional with several years of experience creating content, managing social media channels, and delivering campaigns that drive real engagement. Currently working as a Marketing & Communications Manager, I've helped brands grow their online presence through strategic content, audience engagement, and creative storytelling. I've managed social media for a major transport company, delivering campaigns that reached large audiences and generated significant engagement, including a Taylor Swift Edinburgh campaign that achieved over 1 million impressions. Whether you need UGC-style content, social media management, content planning, copywriting, or campaign support, I bring a blend of creativity, strategy, and proven marketing expertise to every project.…I'm a marketing professional with several years of experience creating content, managing social media channels, and delivering campaigns that drive real engagement. Currently working as a Marketing & Communications Manager, I've helped brands grow their online presence through strategic content, audience engagement, and creative storytelling. I've managed social media for a major transport company, delivering campaigns that reached large audiences and generated significant engagement, including a Taylor Swift Edinburgh campaign that achieved over 1 million impressions. Whether you need UGC-style content, social media management, content planning, copywriting, or campaign support, I bring a blend of creativity, strategy, and proven marketing expertise to every project.

Nicola Mearns

Marketing Strategist, Graphic Designer, Content Designer, +5

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I'm a marketing professional with several years of experience creating content, managing social media channels, and delivering campaigns that drive real engagement. Currently working as a Marketing & Communications Manager, I've helped brands grow their online presence through strategic content, audience engagement, and creative storytelling. I've managed social media for a major transport company, delivering campaigns that reached large audiences and generated significant engagement, including a Taylor Swift Edinburgh campaign that achieved over 1 million impressions. Whether you need UGC-style content, social media management, content planning, copywriting, or campaign support, I bring a blend of creativity, strategy, and proven marketing expertise to every project.…I'm a marketing professional with several years of experience creating content, managing social media channels, and delivering campaigns that drive real engagement. Currently working as a Marketing & Communications Manager, I've helped brands grow their online presence through strategic content, audience engagement, and creative storytelling. I've managed social media for a major transport company, delivering campaigns that reached large audiences and generated significant engagement, including a Taylor Swift Edinburgh campaign that achieved over 1 million impressions. Whether you need UGC-style content, social media management, content planning, copywriting, or campaign support, I bring a blend of creativity, strategy, and proven marketing expertise to every project.

Available to hire

I’m a marketing professional with several years of experience creating content, managing social media channels, and delivering campaigns that drive real engagement. Currently working as a Marketing & Communications Manager, I’ve helped brands grow their online presence through strategic content, audience engagement, and creative storytelling.

I’ve managed social media for a major transport company, delivering campaigns that reached large audiences and generated significant engagement, including a Taylor Swift Edinburgh campaign that achieved over 1 million impressions.

Whether you need UGC-style content, social media management, content planning, copywriting, or campaign support, I bring a blend of creativity, strategy, and proven marketing expertise to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Hairdresser

January 1, 2009 - December 31, 2013

Provided hair styling, cutting, coloring and customer service in a busy salon environment.

Passenger Service Agent

January 1, 2013 - December 31, 2014

Delivered passenger services in a fast-paced travel setting, assisting customers with check-in and queries.

Swissport Supervisor at Swissport (Edinburgh Airport)

January 1, 2014 - December 31, 2015

Supervised check-in and boarding processes, managed staff, and ensured safety and service standards.

Ticket Desk Agent at Swissport (Edinburgh Airport)

January 1, 2017 - December 31, 2018

Handled ticketing issues, rebooking, and passenger assistance, including multi-cultural interactions and disruptions.

Tram Driver at Edinburgh Trams

January 1, 2018 - Present

Drove trams, performed pre-use checks, ensured safety, and managed on-track incidents with a focus on customer service.

Marketing Assistant & Graphic Designer at Edinburgh Trams

January 1, 2019 - December 31, 2022

Supported the Marketing Manager with the delivery of the marketing strategy, conducted market research, planned quarterly marketing calendars, and produced targeted email campaigns for events and products. Created print, online, radio, mobile, and outdoor advertising; coordinated campaigns and events; maintained KPIs and evaluated outcomes; collaborated with agencies and vendors; contributed to content and asset creation across channels.

Assistant Marketing Manager & Graphic Designer at Edinburgh Trams

January 1, 2022 - Present

Managed the marketing strategy and individual campaigns; planned and created marketing materials; analyzed data and market research; organized events; produced targeted email campaigns for Edinburgh Trams products; created and distributed print, online, radio, mobile, and outdoor advertising; developed content across social and digital channels; led internal branding efforts and stakeholder communications.