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I am a CIM Level 6 qualified Digital Marketing professional with a proven track record of leading organic social media and content strategies for hospitality and travel brands. I excel at turning data and platform insights into engaging campaigns that drive growth, customer loyalty and measurable commercial results. I enjoy collaborating with paid media, PR and creative teams to deliver a consistent brand voice and strong performance. Outside work, I’m a musician and amateur theatre performer who loves event planning and advocating for inclusive culture and neurodiversity in the workplace. I contribute to theatre communities as a publicity manager and enjoy organising company socials and community activities that celebrate creativity and collaboration.…I am a CIM Level 6 qualified Digital Marketing professional with a proven track record of leading organic social media and content strategies for hospitality and travel brands. I excel at turning data and platform insights into engaging campaigns that drive growth, customer loyalty and measurable commercial results. I enjoy collaborating with paid media, PR and creative teams to deliver a consistent brand voice and strong performance. Outside work, I’m a musician and amateur theatre performer who loves event planning and advocating for inclusive culture and neurodiversity in the workplace. I contribute to theatre communities as a publicity manager and enjoy organising company socials and community activities that celebrate creativity and collaboration.

Nicole Read

Social Media Manager, Content Creator, Marketing Strategist, +3

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I am a CIM Level 6 qualified Digital Marketing professional with a proven track record of leading organic social media and content strategies for hospitality and travel brands. I excel at turning data and platform insights into engaging campaigns that drive growth, customer loyalty and measurable commercial results. I enjoy collaborating with paid media, PR and creative teams to deliver a consistent brand voice and strong performance. Outside work, I’m a musician and amateur theatre performer who loves event planning and advocating for inclusive culture and neurodiversity in the workplace. I contribute to theatre communities as a publicity manager and enjoy organising company socials and community activities that celebrate creativity and collaboration.…I am a CIM Level 6 qualified Digital Marketing professional with a proven track record of leading organic social media and content strategies for hospitality and travel brands. I excel at turning data and platform insights into engaging campaigns that drive growth, customer loyalty and measurable commercial results. I enjoy collaborating with paid media, PR and creative teams to deliver a consistent brand voice and strong performance. Outside work, I’m a musician and amateur theatre performer who loves event planning and advocating for inclusive culture and neurodiversity in the workplace. I contribute to theatre communities as a publicity manager and enjoy organising company socials and community activities that celebrate creativity and collaboration.

Available to hire

I am a CIM Level 6 qualified Digital Marketing professional with a proven track record of leading organic social media and content strategies for hospitality and travel brands. I excel at turning data and platform insights into engaging campaigns that drive growth, customer loyalty and measurable commercial results. I enjoy collaborating with paid media, PR and creative teams to deliver a consistent brand voice and strong performance.

Outside work, I’m a musician and amateur theatre performer who loves event planning and advocating for inclusive culture and neurodiversity in the workplace. I contribute to theatre communities as a publicity manager and enjoy organising company socials and community activities that celebrate creativity and collaboration.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager at Warners Hotels

February 1, 2025 - Present

Created, implemented and led the organic social media strategy across Warners Hotels and Reserve brands; managed multi-brand propositions and audiences across Facebook, Instagram, LinkedIn and emerging platforms; developed insight-led social plans aligned to brand vision and commercial objectives; oversaw content planning and creation across pillars such as Food & Beverage, Spa, Entertainment and Experiences by visiting hotels and coordinating with staff to capture content for social media.

Social & Content Manager (Maternity Cover) at Global Touring

January 1, 2024 - January 1, 2025

Led organic social media strategy across multiple travel brands on Facebook, Instagram, TikTok, LinkedIn and YouTube; developed content plans; managed communities; collaborated with paid media; worked with internal teams to align with brand vision; delivered performance reporting.

Senior Digital Marketing Executive at Clued Up Games

December 1, 2020 - December 1, 2023

Led multi-brand organic social media strategy (including paid support) using Sprout Social; planned and delivered email marketing campaigns via Klaviyo; owned PR and influencer activity, including press releases and SEO blogs; managed content pipeline and briefs for creators; led in-house content creator, orchestrated TikTok growth and expanded influencer program to global contributors; delivered regular performance reporting and insights.

Senior Digital Marketing Executive at Clued Upp Games

December 1, 2020 - December 1, 2023

Led multi-channel digital marketing across the business, including social media strategy, email marketing via Klaviyo, PR, influencer and affiliate partnerships; collaborated with product and creative teams; produced content and video assets; monitored KPI performance and reports.

Executive Assistant & Social Media Manager at Sprinkle of Glitter

June 1, 2019 - November 1, 2020

Managed content strategy and daily publishing for social platforms with 10M+ combined followers; designed social assets; coordinated brand partnerships; built WordPress blog; produced analytics and performance reporting.

Marketing Assistant at Pro-Align

June 1, 2018 - June 1, 2019

Created and managed social content across multiple platforms; wrote blogs, website content and PR materials; supported live events campaigns; designed marketing assets using Adobe Creative Suite.

Marketing Assistant at Towcester Pro-Align

June 1, 2018 - June 1, 2019

Created and managed social content across multiple platforms; wrote blogs and PR materials; supported live events and campaigns; designed marketing assets; supported content assets in collaboration with the marketing team.

Marketing Manager at All Things Management (Now GIANT)

December 1, 2016 - May 1, 2018

First role in social media; head-hunted via my personal blog. Supported digital marketing activity for agency retainer clients; managed social media content across Facebook, Instagram, Twitter and LinkedIn; built blogs, press releases, infographics and email campaigns; produced monthly digital marketing reports; contributed as Content Writer for All Things Business magazine.

Social Media Manager at All Things Management (Now GIANT)

December 1, 2016 - May 1, 2018

Entered the field of social media; head-hunted via personal blog; managed social media content across Facebook, Instagram, Twitter and LinkedIn; visited clients to create content; produced blogs, press releases and monthly digital marketing reports; contributed as a writer.

Education

BA (Hons) Musical Theatre (2:1) at University of Chester

September 1, 2013 - May 1, 2016

BTEC National Diploma/Certificate in Musical Theatre (DDM) at Northampton College

September 1, 2010 - June 1, 2012

GCSEs including English & BTEC First in Music Production at Sponne School

September 1, 2007 - May 1, 2010

BA (Hons) Musical Theatre at University of Chester

September 1, 2013 - May 1, 2016

BTEC National Diploma/Certificate in Musical Theatre at Northampton College

September 1, 2010 - June 1, 2012

GCSEs (incl. English) & BTEC First in Music Production at Sponne School

September 1, 2007 - May 1, 2010

CIM Level 6 Diploma in Professional Digital Marketing at Chartered Institute of Marketing