Hi, I’m Nikhil Patel, a digital marketing professional based on the Gold Coast. I specialize in paid search, SEO, and analytics, with GA4-driven decision making and a proven ability to optimize campaigns for measurable results. I’ve led digital initiatives for Tradezone and multiple agencies, driving better online presence and business outcomes through data-informed strategies. My approach blends strategic planning with hands-on execution across SEO, paid search, content, and marketing automation. I’m passionate about staying ahead of digital trends, delivering measurable ROI, and helping brands grow their online impact in a competitive landscape.

Nikhil Patel

Hi, I’m Nikhil Patel, a digital marketing professional based on the Gold Coast. I specialize in paid search, SEO, and analytics, with GA4-driven decision making and a proven ability to optimize campaigns for measurable results. I’ve led digital initiatives for Tradezone and multiple agencies, driving better online presence and business outcomes through data-informed strategies. My approach blends strategic planning with hands-on execution across SEO, paid search, content, and marketing automation. I’m passionate about staying ahead of digital trends, delivering measurable ROI, and helping brands grow their online impact in a competitive landscape.

Available to hire

Hi, I’m Nikhil Patel, a digital marketing professional based on the Gold Coast. I specialize in paid search, SEO, and analytics, with GA4-driven decision making and a proven ability to optimize campaigns for measurable results. I’ve led digital initiatives for Tradezone and multiple agencies, driving better online presence and business outcomes through data-informed strategies.

My approach blends strategic planning with hands-on execution across SEO, paid search, content, and marketing automation. I’m passionate about staying ahead of digital trends, delivering measurable ROI, and helping brands grow their online impact in a competitive landscape.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

Gujarati
Advanced
English
Advanced
Hindi
Advanced

Work Experience

Digital Marketing Specialist at Tradezone - Online Electrical Wholesaler
July 1, 2024 - November 3, 2025
Develop and execute digital marketing strategies across paid search, SEO, social media, and content for the online electrical wholesale platform. Manage budgets for paid campaigns, coordinate events marketing, create content for categories and web pages, oversee website management, and report on performance via analytics. Lead GA4-based decision making to optimize campaigns and track KPIs; collaborate with stakeholders to align marketing with business goals.
PPC/SEM Specialist at Claxon
May 1, 2023 - May 1, 2023
Manage daily Google Ads and Bing Ads campaigns for a diverse client base. Recommend and execute keyword and audience opportunities, campaign structure, targeting, display network optimizations, and KPI-aligned strategies. Partner with media teams to ensure KPI achievement, manage landing pages and conversion tracking (GA/GA4), and perform SEO and paid ads audits using SEMRush. Implement campaigns via various CMS platforms (WordPress, Shopify, Magento).
Digital Marketing Specialist at Grow Advisory Group
August 1, 2021 - August 1, 2021
Managed in-house and client SEO campaigns; enhanced brand awareness through targeted audience strategies. Improved landing page experiences with content structure changes, local keyword optimization, and image optimization. Implemented marketing automation and email marketing using ActiveCampaign; led end-to-end ad campaigns, research, budget planning, and performance evaluation.
e-CBD Internet Marketing Specialist at e-CBD
March 1, 2021 - March 1, 2021
Website analysis and competitive research with keyword and backlink focus. Daily monitoring and weekly reporting on ad performance and market trends. Implemented SEO initiatives including on-page and technical SEO, and managed content across CMS platforms (WordPress, Shopify, Magento). Created HTML pages, redirects, robots.txt, and sitemap optimizations; managed citations and Google Review software.
Sr. SEO Executive at Datatech Computers Pvt. Ltd.
January 1, 2016 - January 1, 2016
Led on-page and off-page SEO activities, conducted website research and analysis, generated SEO reports, and managed client communications. Implemented data-driven optimization strategies to improve rankings and organic traffic.
Sr. SEO Analyst at Discover SEO India Pvt Ltd
July 1, 2015 - July 1, 2015
Managed SEO campaigns, conducted keyword and backlink analysis, and supported content marketing efforts. Drove improvements in rankings and organic visibility through ongoing optimization and reporting.
Sr. SEO Analyst at GBC InfoTech Pvt. Ltd
December 1, 2014 - December 1, 2014
Oversee on-page and off-page SEO efforts, perform website research, and deliver SEO reports. Collaborated with clients to optimize site structure, content, and link profiles.
Sr. SEO Analyst at Ebusiness Guru Limited
September 1, 2013 - September 1, 2013
Content marketing, on-page and off-page SEO, and webmaster activities. Created and maintained SEO-friendly content, site optimization, and reporting.
SEO Analyst at Zeel Technologies
May 1, 2013 - May 1, 2013
Off-page and on-page SEO, keyword research, and competitor analysis. Implemented optimization strategies to increase organic visibility and rankings.
Sr. SEO Executive at Anuva Technologies
December 1, 2012 - December 1, 2012
All-off-page and on-page SEO activities, keyword research, search engine reputation management, and webmaster analysis. Built foundation for long-term organic growth.

Education

Master of Business Administration (MBA), Digital Marketing at Bond University
January 1, 2016 - January 1, 2018
Bachelor of Commerce (B.Com.) at C.P.Patel & F.H.Shah Commerce College
January 1, 2005 - January 1, 2008
Bachelor of Commerce (B.Com.) at Sardar Patel University
January 1, 2005 - January 1, 2008
Higher Secondary Certificate (HSC), Mathematics and Accountancy at G.S.H.E.B
January 1, 2003 - January 1, 2005
Secondary School Certificate (SSC) at G.S.H.E.B
January 1, 2002 - January 1, 2003

Qualifications

Google Analytics Essential Training
January 11, 2030 - November 3, 2025
Google AdWords Essential Training
January 11, 2030 - November 3, 2025
Learning Conversion Rate Optimization
January 11, 2030 - November 3, 2025
Google Tag Manager
January 11, 2030 - November 3, 2025
Using Content for Lead Gen
January 11, 2030 - November 3, 2025

Industry Experience

Software & Internet, Media & Entertainment, Retail, Wholesale & Distribution, Professional Services