Hi there! I’m Nimrah Shahid, a dynamic freelance marketing specialist based in Dubai with over five years of experience driving SEO lifecycles, content strategy, and data‑driven campaigns across multiple platforms. I love turning analytics into actionable growth for brands of all sizes. I collaborate with diverse teams and international clients to align marketing efforts with business goals, boost organic reach, and create compelling content. When I’m not optimizing search rankings, I’m crafting engaging social content and designing user-friendly websites that convert.

Nimrah Shahid

Hi there! I’m Nimrah Shahid, a dynamic freelance marketing specialist based in Dubai with over five years of experience driving SEO lifecycles, content strategy, and data‑driven campaigns across multiple platforms. I love turning analytics into actionable growth for brands of all sizes. I collaborate with diverse teams and international clients to align marketing efforts with business goals, boost organic reach, and create compelling content. When I’m not optimizing search rankings, I’m crafting engaging social content and designing user-friendly websites that convert.

Available to hire

Hi there! I’m Nimrah Shahid, a dynamic freelance marketing specialist based in Dubai with over five years of experience driving SEO lifecycles, content strategy, and data‑driven campaigns across multiple platforms. I love turning analytics into actionable growth for brands of all sizes.

I collaborate with diverse teams and international clients to align marketing efforts with business goals, boost organic reach, and create compelling content. When I’m not optimizing search rankings, I’m crafting engaging social content and designing user-friendly websites that convert.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Urdu
Fluent

Work Experience

Marketing Manager & Website Developer at First Idea Consultant L.L.C
October 1, 2025 - Present
Oversee the complete SEO lifecycle, including on-page, off-page, technical, and Local SEO practices. Engineer and optimize WordPress websites with an SEO-friendly structure and responsive design. Execute targeted advertising campaigns on Meta and Google Ads to drive qualified traffic. Conduct keyword research, competitor analysis, and backlink strategy; optimize content and enhance Core Web Vitals, page speed, and technical performance. Manage multi-platform social media accounts, schedule and analyze campaigns with Zoho Social, and collaborate with international clients and remote teams to align SEO strategies with business goals.
E-commerce Manager at Waqas Dubai Wala
November 1, 2025 - Present
Lead e-commerce operations, set up fully functional product listings, pricing, and variants. Streamline checkout flow and improve user experience. Implement payment methods (Cash on Delivery) and manage online store promotions.
Digital Marketing Executive at BF Medical Center
August 1, 2025 - Present
Created and published daily social media posts to elevate engagement and brand visibility. Managed Google My Business profile and planned/created advertising campaigns on Meta and TikTok. Monitored performance metrics, refined content and ads to boost reach and audience interaction. Coordinated to maintain a consistent online presence for the clinic’s brand.
SEO & Social Media Specialist at Al Weam Bus Rental
September 1, 2019 - April 1, 2025
Conducted keyword research and competitor analysis to refine website content and optimize search rankings. Authored informative and compelling copy for services and landing pages. Monitored content performance and implemented enhancements to improve visibility and engagement. Maintained consistent brand messaging and online presence across channels.
Website & Online Booking Platform at FWF Safe Driver
December 1, 2018 - August 1, 2019
Developed the website on a premium theme, enabling customers to book driver services directly through the site. Implemented product and service listings, pricing, and details for clear navigation. Optimized the site for performance and usability across devices.
Content Writer Assistant at Supa.pk
December 1, 2018 - August 1, 2019
Executed SEO & content growth strategies, published 73 high-converting product descriptions that boosted website traffic by 45% and social media followers by 77.3%. Created compelling copy for services, landing pages, and promotional materials.

Education

Master of Information Technology at University of Management and Technology
January 1, 2016 - January 1, 2020
Bachelor of Information Technology at University of Management and Technology
January 1, 2013 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Travel & Hospitality, Professional Services, Other, Software & Internet, Media & Entertainment, Healthcare, Retail