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Digital marketer with 5+ years of experience helping artists and brands grow their digital presence through content strategy, audience engagement, and community building. Passionate about music, art, and fan culture—blending creative storytelling with data-driven insights to amplify emerging voices and foster meaningful audience connections.…

Nina Donoghue

Digital Marketer, Community Manager, Content Producer, +2

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Digital marketer with 5+ years of experience helping artists and brands grow their digital presence through content strategy, audience engagement, and community building. Passionate about music, art, and fan culture—blending creative storytelling with data-driven insights to amplify emerging voices and foster meaningful audience connections.…

Available to hire

Digital marketer with 5+ years of experience helping artists and brands grow their digital presence through content strategy, audience engagement, and community building. Passionate about music, art, and fan culture—blending creative storytelling with data-driven insights to amplify emerging voices and foster meaningful audience connections.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Work Experience

Social and Digital Marketing Manager at Beauiful Digital

January 1, 2025 - Present

Led social and digital marketing campaigns for major music clients including Warner Music Group, Universal Music Group, Sony Music Entertainment, SoundCloud, and Concord. Managed high-profile client relationships and oversaw strategy, stakeholder communications, and multi-channel execution across emerging and established platforms.

Digital Community Manager at Raycon Global

January 1, 2024 - January 1, 2025

Led content strategy, community management, and audience growth across TikTok, Instagram, and YouTube Shorts, growing a 300K+ follower audience and increasing engagement by 40%. Executed integrated social campaigns for product launches using consumer insights and performance analytics to optimize content, boost engagement, and support conversion goals.

Media Digital Marketing Associate at Cred

January 1, 2022 - January 1, 2024

Managed TikTok and Instagram Reels campaigns for major music clients including Warner Music Group, Universal Music Group, and Sony Music. Coordinated influencer partnerships and 10+ concurrent activations, delivering 140M+ views across 60+ campaigns by optimizing talent partnerships, budgets, and performance using reporting and analytics to inform client strategy and campaign execution.

Social Media & PR Specialist at Kung Fu Tea

January 1, 2021 - January 1, 2022

Led social media strategy, content development, and community management across platforms, driving 110K+ follower growth in under a year through viral content (21M+ views). Managed brand partnerships with companies including Nintendo and NBC Universal, overseeing campaign activations, event presence, press relations, and audience engagement across major fan and entertainment communities.