Hi, I’m Nishtha Patel, a marketing-focused Communications Studies student at Wilfrid Laurier University with a UX Design minor. I’ve built hands-on experience designing and executing digital campaigns, creating brand assets, and coordinating content across Instagram, TikTok, and LinkedIn. I’m passionate about translating ideas into clear, engaging marketing programs that resonate with audiences and support organizational goals.
I thrive in cross-functional teams, balancing creative design with strategic planning to deliver cohesive branding and measurable engagement. My leadership roles — from Director of Marketing at UX Laurier to VP of Marketing for student clubs — have sharpened my ability to manage timelines, collaborate with stakeholders, and drive events, campaigns, and sponsorships forward with impact.
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