4-week PR campaign for the feature The Island Between Tides at Fantaspoa Festival.
- PR Freelancer
NM
Nathalia Montecristo
- Malta
- 1 project
I'm Nathalia Montecristo, a Marketing and Creative leader with 15 years of experience across global entertainment brands like Netflix, HBO, Sony Pictures and MUBI.
About
I’m Nathalia Montecristo, a Marketing and Creative leader with 15 years of experience across global entertainment brands like Netflix, HBO, Sony Pictures and MUBI. I’ve led brand positioning, creative direction, and cross-market campaigns that drive growth and build lasting cultural impact. I thrive on storytelling that blends creativity with data, delivering cohesive brand execution and partnership-led growth.
I thrive where creativity meets data, building brands that grow with clarity and consistency. As an EU citizen, I’m ready for immediate relocation and excited to contribute in a multicultural environment.
- Joined December 2025
Skills· 3
Languages
- PortugueseFluent
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Education
- Software & Internet
Projects · 1
Work experience· 13 roles
Senior Marketing Manager · MUBIJun 2021 – Nov 2025 · 4 yrs 6 mos
Led local strategy and execution for title launches, brand moments and cultural initiatives. Conceived and executed the first MUBI FEST in São Paulo, later overseas through three national editions and expansion across five Latin American cities—establishing a festival format that became the company’s largest brand initiative globally. Built and managed partnerships with festivals, cultural institutions, filmmakers, press and creative collaborators; strengthened MUBI's cultural relevance in Brazil and expanded brand awareness and press visibility.
Head of Marketing · MUBIJan 2021 – Present · 5 yrs 11 mos
Driving MUBI Brazil's rise to its strongest global market through strategic storytelling, partnerships and cohesive brand execution. I thrive where creativity meets data, building brands that grow with clarity and consistency.
Brand & Culture Manager · Spray MediaJan 2019 – Jan 2021 · 2 yrs 1 mo
Led branding, internal communications, PR, and social media for the group, strengthening corporate identity and employee engagement.
Brand & Culture Manager / Marketing & Brand Experience Lead · Spray MediaJan 2019 – Dec 2021 · 3 yrs
Media Network Coordinator · EdelmanJan 2018 – Dec 2018 · 1 yr
Communications Coordinator · InkerJan 2016 – Dec 2018 · 3 yrs
PR Coordinator · Netflix OriginalsJan 2014 – Dec 2015 · 2 yrs
PR Coordinator for Netflix Originals · InkerJan 2014 – Dec 2015 · 2 yrs
Certifications and awards
Senac Courses & Certifications2030 – 2025
EBAC – Brand & Entertainment Marketing2030 – 2025
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