I help startups and businesses turn ideas into clear, intuitive digital products: from brand identity and website design to full user experiences for apps and websites.
My background is in psychology and research, which largely shapes how I approach every project. Namely, I start by understanding why users behave the way they do, then design solutions that are both intuitive and aligned with business goals. This research-first mindset means the designs I deliver aren’t just visually polished, they’re built to actually work for the people using them.
Recent work includes:
- leading a full logo and website redesign for an early-stage startup, designing 5 key pages plus supporting pages while collaborating closely with the client through weekly check-ins to ensure the final product matched their vision.
- I’ve also worked across research and design during a UX internship, giving me experience with the full product design process, from user interviews and usability testing to wireframes and high-fidelity UI.
I enjoy using tools like Figma for design, along with AI-assisted tools like Claude, Lovable, and Maze to speed up research and streamline parts of the process. I’m a fast learner, clear communicator, and reliable collaborator who takes ownership of projects from concept through to final delivery.
If you’re looking for a designer who combines strong visual craft with a genuine understanding of your users, I’d love to work with you.
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