I'm Nooshin Pahlavanyali, a Senior SEO Specialist and Team Lead with 7+ years of experience across B2B tech, eCommerce, and enterprise SEO in UK, Canada, and EU markets. I specialize in technical SEO, content strategy, site architecture, and AI-powered search optimization (AEO). I lead initiatives, mentor teams, collaborate cross-functionally, and translate data into scalable growth strategies. In my roles, I focus on turning data into actionable roadmaps, driving sustainable organic growth, and fostering collaborative, high-performing teams to deliver measurable results.

Nooshin Pahlavanyali

I'm Nooshin Pahlavanyali, a Senior SEO Specialist and Team Lead with 7+ years of experience across B2B tech, eCommerce, and enterprise SEO in UK, Canada, and EU markets. I specialize in technical SEO, content strategy, site architecture, and AI-powered search optimization (AEO). I lead initiatives, mentor teams, collaborate cross-functionally, and translate data into scalable growth strategies. In my roles, I focus on turning data into actionable roadmaps, driving sustainable organic growth, and fostering collaborative, high-performing teams to deliver measurable results.

Available to hire

I’m Nooshin Pahlavanyali, a Senior SEO Specialist and Team Lead with 7+ years of experience across B2B tech, eCommerce, and enterprise SEO in UK, Canada, and EU markets. I specialize in technical SEO, content strategy, site architecture, and AI-powered search optimization (AEO). I lead initiatives, mentor teams, collaborate cross-functionally, and translate data into scalable growth strategies.

In my roles, I focus on turning data into actionable roadmaps, driving sustainable organic growth, and fostering collaborative, high-performing teams to deliver measurable results.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
See more

Language

English
Advanced
Persian
Fluent

Work Experience

SEO Executive at TechVertu
September 1, 2022 - August 1, 2024
Implemented SEO strategies aligned with user intent and funnel stages; Led technical SEO improvements for speed, indexation, and metadata; Achieved steady organic growth and tracked performance via KPIs; Collaborated with developers and content teams on SEO roadmaps.
SEO Strategist at Bsuperior System Ltd.
August 1, 2021 - August 1, 2022
Improved site architecture and content visibility; Implemented schema markup and structured data.
SEO Content Team Leader at Wikidemy
July 1, 2019 - August 1, 2021
Managed and mentored a team of 5 SEO content specialists; Oversaw production of 100+ optimized content pieces.
SEO & Content Specialist at Mootanroo
September 1, 2018 - May 1, 2019
Optimized product pages, increasing visibility by 40%; Rebuilt blog content structure, improving organic traffic; Performed keyword research and on-page optimization.
SEO & Content Specialist at Dina Group
May 1, 2019 - August 31, 2019
Developed content strategies, increasing organic traffic by 20%; improved CTR through metadata and layout optimization.

Education

BSc at Azad University
January 1, 2012 - January 1, 2016
MSc in Marketing at Budapest Metropolitan University
January 11, 2030 - July 1, 2026

Qualifications

Google Ads Search Certification
November 1, 2025 - February 22, 2026
B2B Digital Marketing – LinkedIn Learning
February 1, 2025 - February 22, 2026
Foundations of Project Management – Google
July 1, 2024 - February 22, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Retail