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Nur Septiani

Available to hire

I’m a results-driven Social Media Specialist in Indonesia with 3+ years of experience building and scaling content strategies across multiple brands and platforms.

About

I’m a results-driven Social Media Specialist in Indonesia with 3+ years of experience building and scaling content strategies across multiple brands and platforms. I focus on audience growth, high-performing short-form video, and consistent brand engagement—using strong copywriting, creative direction, and performance insights to keep campaigns moving in the right direction.

In my recent roles, I’ve managed multi-brand social accounts, led Instagram Reels and video content execution, and supported paid social initiatives using Meta Ads to increase reach, followers, and engagement. I also collaborate with creators and KOLs, manage online communities, and optimize campaigns through analytics—helping brands grow with measurable outcomes from organic content and targeted advertising.

  • 3 years' experience
  • Joined September 2026

Industry experience

  • Education
  • Retail
  • Media & Entertainment
  • Other

Work experience· 4 roles

Social Media and Content Specialist · Folago Global Nusantara Tbk (formerly PT Jaya Gemilang Wong)Mar 2025 – Mar 2026 · 1 yr 1 mo

Launched and managed monthly content strategy to grow engagement, scripted and directed high-performing short-form video content, and executed targeted Instagram Ads campaigns to increase new followers. Initiated and led KOL collaborations to support sales uplift. Built and nurtured an online community through proactive engagement while monitoring responses and performance.

Social Media Specialist · PT Hidayah Insan MuliaMar 2023 – Mar 2025 · 2 yrs 1 mo

Developed and executed social media strategies across multiple brands within the company group. Increased Instagram engagement and reel performance through audience-focused content optimization and short-form video execution. Boosted follower acquisition with Meta Ads, led influencer/KOL collaborations tied to sales performance, and maintained strong community response rates via community management and audience engagement. Managed end-to-end content production and performance analysis.

Freelance Social Media Specialist · Mako AgencyJan 2023 – Apr 2023 · 4 mos

Managed content planning and social media execution for multiple client accounts. Created audience-centric content to increase engagement and organic reach on Instagram by using platform insights to monitor performance and continuously optimize strategies.

Social Media Officer Intern · BelajarApapun.comOct 2020 – Mar 2021 · 6 mos

Education

Bachelor of Education · Yarif Hidayatulllah State Islamic University Jakarta2016 – 2022
Bachelor of Education (GPA 3.55/4.00) · Yarif Hidayatulllah State Islamic University Jakarta2016 – 2022

Certifications and awards

Fullstack Digital Marketing Bootcamp - Tempat Belajar2023 – 2026
Fullstack Digital Marketing Bootcamp2023 – 2026

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