Director of Visuals & Content Strategy at Three Boys Diaries

Direct visual direction and content strategy for campaign-based projects. Led styling for Fall/Winter 2024 lookbooks; researched trends and curated outfits across three price ranges; verified product availability and produced imagery; created captivating, shareable content aligned with brand goals.

Style Assistant at Three Boys Diaries

Freelance styling for Fall/Winter 2024 lookbook; supported styling for photoshoots, coordinated outfits, and contributed to content planning for social media.

Content Creator / Social Media Manager / Art Director at DOT.Hive

Created and managed social content for youth programs across Armenia and South Korea; led recruitment campaigns for FLEX program; conducted face-to-face meetings, calls, and online outreach to communicate program details and testing dates; guided students through essay-writing and testing logistics; provided admin support to streamline applicant processes.

FLEX Recruiter at American Councils for International Education (Armenia)

Developed and executed marketing strategies to drive brand awareness; managed end-to-end marketing campaigns from concept to creative direction; utilized social media and digital channels to reach target audiences and maximize brand visibility.

Digital Marketing Specialist at Agency Cloud 9

Led digital marketing campaigns, optimized social media accounts, created engaging content, and supported marketing initiatives across multiple cities; ensured consistent messaging and brand alignment.