Alicia Harper
Hi, I’m Alicia Harper. I’m a Marketing Manager with over a decade of experience leading influencer campaigns, brand activations, and cross-functional collaboration for startups and corporate brands.
About
Hi, I’m Alicia Harper. I’m a Marketing Manager with over a decade of experience leading influencer campaigns, brand activations, and cross-functional collaboration for startups and corporate brands. I’m passionate about driving brand visibility and building meaningful partnerships that deliver results.
I excel at coordinating deliverables, streamlining campaign workflows, and delivering measurable results in fast-paced environments, from ideation to execution. I’m committed to creative storytelling, data-driven decision making, and fostering authentic connections between brands and audiences.
- 9 years' experience
- Joined May 2026
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Retail
- Education
- Software & Internet
- Professional Services
Work experience· 6 roles
Executed social and influencer marketing strategies across Instagram and TikTok. Coordinated influencer outreach, deliverables, and KPI reporting. Increased overall social engagement across multiple platforms by more than 50%.
Increased Instagram engagement by 28% and email subscribers by 220%. Managed influencer seeding and seasonal campaigns. Collaborated with cross-functional teams to optimize product positioning in local markets.
Built a curated PR list of 200+ influencers to support the launch of a beauty product line. Coordinated influencer gifting and tracked post-performance to optimize future outreach.
Education
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