Design leader with 20+ years shaping digital experiences across continents—from orchestrating the Hayya platform for FIFA World Cup 2022 (3M+ users) to pioneering blockchain identity solutions. I thrive where complexity meets deadline pressure, turning failing projects into successful launches. Equal parts strategist and practitioner: I run UX research, facilitate workshops, and still get my hands dirty in Figma.…

Tomasz Jakubowski

Design leader with 20+ years shaping digital experiences across continents—from orchestrating the Hayya platform for FIFA World Cup 2022 (3M+ users) to pioneering blockchain identity solutions. I thrive where complexity meets deadline pressure, turning failing projects into successful launches. Equal parts strategist and practitioner: I run UX research, facilitate workshops, and still get my hands dirty in Figma.…

Available to hire

Design leader with 20+ years shaping digital experiences across continents—from orchestrating the Hayya platform for FIFA World Cup 2022 (3M+ users) to pioneering blockchain identity solutions. I thrive where complexity meets deadline pressure, turning failing projects into successful launches. Equal parts strategist and practitioner: I run UX research, facilitate workshops, and still get my hands dirty in Figma.

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Language

English
Fluent
Polish
Fluent
German
Advanced
Russian
Intermediate

Work Experience

Senior Product Designer at Respect Energy
September 1, 2024 - May 1, 2025
Revitalized underperforming e-commerce platform for online electricity sales, implementing strategic UX improvements that enhanced conversion and user engagement. Engineered promotional voucher system from concept to deployment, driving customer acquisition and retention through data-informed design decisions.
Digital Experience Senior Manager at Supreme Committee for Delivery & Legacy
August 1, 2022 - October 1, 2023
Orchestrated end-to-end delivery of the integrated digital pass ecosystem serving FIFA World Cup 2022, managing cross-functional teams. Achieved 3+ million user adoptions and transformed tournament infrastructure into Qatar's permanent e-visa system.
Product Owner at PWPW S.A.
May 1, 2021 - September 1, 2022
Pioneered blockchain technology application in secure identity space, developing innovative fintech solution combining physical and digital authentication. Delivered zero-to-prototype in 4 months and created cross-platform mobile applications enabling users to receive NFTs directly into crypto wallets.
Senior UX Engineer at Aspire Zone Foundation
March 1, 2013 - April 1, 2021
Directed and mentored UX design team delivering user-centric solutions across multiple sports and entertainment digital properties. Designed and launched products adhering to strict brand guidelines while enhancing user experience.
UX Freelancer at Independent Consultant
January 1, 2010 - March 1, 2013
Transformed user experience for 30+ web and mobile projects through targeted redesigns and strategic UX interventions. Led user-centered design workshops and training sessions for clients' in-house teams, promoting UX best practices.
Strategy and Information Architecture Director at UseLab Consulting Group
September 1, 2009 - December 1, 2010
Formulated and executed strategic planning and information architecture for diverse client portfolio. Conducted future trends studies and delivered public keynotes and publications.
Head of E-Business at InTouch Insurance
August 1, 2008 - April 1, 2009
Revamped and re-launched internet operations in multiple countries, focusing on Russian market expansion. Developed bespoke web sales application tailored to local needs and regulations.

Education

Social Sciences at University of Lodz
January 1, 1998 - January 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Energy & Utilities

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