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I am a Growth Marketing Specialist with 3+ years of experience driving customer acquisition, paid media performance, SEO, and conversion optimization. At GMEDIA, I built full-funnel acquisition across 8 brands, generating 1,500+ qualified leads and ~IDR 20M in new monthly recurring revenue on a lean ~IDR 10M ad budget. My approach emphasizes unit economics and efficient, low-CAC growth. I’m Google Ads, GA4, Meta, and HubSpot certified, and I rely on data-driven optimization, Looker Studio reporting, keyword research, and systematic testing to improve CTR and conversions. I collaborate with cross-functional teams to close wins and sustain growth.…I am a Growth Marketing Specialist with 3+ years of experience driving customer acquisition, paid media performance, SEO, and conversion optimization. At GMEDIA, I built full-funnel acquisition across 8 brands, generating 1,500+ qualified leads and ~IDR 20M in new monthly recurring revenue on a lean ~IDR 10M ad budget. My approach emphasizes unit economics and efficient, low-CAC growth. I’m Google Ads, GA4, Meta, and HubSpot certified, and I rely on data-driven optimization, Looker Studio reporting, keyword research, and systematic testing to improve CTR and conversions. I collaborate with cross-functional teams to close wins and sustain growth.

OKY MUHAMMAD NUR MUHTADIN

Growth Marketer, Digital Marketer, Marketing Strategist, +2

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I am a Growth Marketing Specialist with 3+ years of experience driving customer acquisition, paid media performance, SEO, and conversion optimization. At GMEDIA, I built full-funnel acquisition across 8 brands, generating 1,500+ qualified leads and ~IDR 20M in new monthly recurring revenue on a lean ~IDR 10M ad budget. My approach emphasizes unit economics and efficient, low-CAC growth. I’m Google Ads, GA4, Meta, and HubSpot certified, and I rely on data-driven optimization, Looker Studio reporting, keyword research, and systematic testing to improve CTR and conversions. I collaborate with cross-functional teams to close wins and sustain growth.…I am a Growth Marketing Specialist with 3+ years of experience driving customer acquisition, paid media performance, SEO, and conversion optimization. At GMEDIA, I built full-funnel acquisition across 8 brands, generating 1,500+ qualified leads and ~IDR 20M in new monthly recurring revenue on a lean ~IDR 10M ad budget. My approach emphasizes unit economics and efficient, low-CAC growth. I’m Google Ads, GA4, Meta, and HubSpot certified, and I rely on data-driven optimization, Looker Studio reporting, keyword research, and systematic testing to improve CTR and conversions. I collaborate with cross-functional teams to close wins and sustain growth.

Available to hire

I am a Growth Marketing Specialist with 3+ years of experience driving customer acquisition, paid media performance, SEO, and conversion optimization. At GMEDIA, I built full-funnel acquisition across 8 brands, generating 1,500+ qualified leads and ~IDR 20M in new monthly recurring revenue on a lean ~IDR 10M ad budget. My approach emphasizes unit economics and efficient, low-CAC growth.

I’m Google Ads, GA4, Meta, and HubSpot certified, and I rely on data-driven optimization, Looker Studio reporting, keyword research, and systematic testing to improve CTR and conversions. I collaborate with cross-functional teams to close wins and sustain growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Growth Marketing Specialist at GMEDIA

July 1, 2023 - Present

Build and optimize full-funnel paid and organic acquisition across 8 brands using Google Ads, Meta Ads, SEO, and landing-page optimization. Generate 1,500+ qualified WhatsApp leads per month at ~IDR 6,700 cost per lead on a lean ~IDR 10M monthly ad budget. Drive ~200 new customer acquisitions per month at ~IDR 50K CAC, with conversions closed by the CS team through a CTWA funnel I built and continuously optimized. Generate ~IDR 20M in new monthly recurring revenue (MRR), achieving a 24:1 first-year value-to-CAC ratio and sub-1-month CAC payback. Run SEO audits, keyword research, and competitor analysis. Track and report performance via GA4, Google Search Console, SEMrush, and Looker Studio. Improve CTR and conversion rates through landing-page and ad-creative A/B testing.

Senior Content Quality Assurance at Shopee Indonesia

July 1, 2022 - July 1, 2023

Led QA audits and performance reviews for large-scale content moderation operations. Built automated reporting systems that improved reporting efficiency and operational visibility. Partnered with BPO teams and coached agents to improve moderation consistency and KPI performance.

Digital Marketing Specialist (Project-Based) at Ini Catering

January 1, 2022 - April 1, 2022

Managed SEO, Google Ads, Meta Ads, and website optimization for a project-based engagement. Conducted keyword research and competitor analysis; optimized campaigns using performance data.

Content Moderator at Teleperformance Indonesia

May 1, 2021 - May 1, 2022

Reviewed and moderated 2,000+ user-generated content items daily while maintaining quality and compliance standards.