I'm a results-driven Social Media Manager with 4+ years crafting and executing content strategies across Meta (Facebook, Instagram) and TikTok. I've helped brands in Smart Home Automation, Automobile Dealerships, Agriculture, Real Estate, Interior Design, and Renewable Energy grow organically while delivering compelling visual storytelling. I thrive in remote, cross-time-zone collaboration and love turning data into engaging campaigns that attract qualified leads. I excel in content creation, campaign optimization, brand storytelling, and data-driven strategy development. I'm proficient with Meta Ads Manager, Canva, Google Analytics, SEO writing, and KPI tracking, and I enjoy partnering with diverse global teams to deliver consistent brand experiences.

ABIMBOLA LEKAN SAMSON

I'm a results-driven Social Media Manager with 4+ years crafting and executing content strategies across Meta (Facebook, Instagram) and TikTok. I've helped brands in Smart Home Automation, Automobile Dealerships, Agriculture, Real Estate, Interior Design, and Renewable Energy grow organically while delivering compelling visual storytelling. I thrive in remote, cross-time-zone collaboration and love turning data into engaging campaigns that attract qualified leads. I excel in content creation, campaign optimization, brand storytelling, and data-driven strategy development. I'm proficient with Meta Ads Manager, Canva, Google Analytics, SEO writing, and KPI tracking, and I enjoy partnering with diverse global teams to deliver consistent brand experiences.

Available to hire

I’m a results-driven Social Media Manager with 4+ years crafting and executing content strategies across Meta (Facebook, Instagram) and TikTok. I’ve helped brands in Smart Home Automation, Automobile Dealerships, Agriculture, Real Estate, Interior Design, and Renewable Energy grow organically while delivering compelling visual storytelling. I thrive in remote, cross-time-zone collaboration and love turning data into engaging campaigns that attract qualified leads.

I excel in content creation, campaign optimization, brand storytelling, and data-driven strategy development. I’m proficient with Meta Ads Manager, Canva, Google Analytics, SEO writing, and KPI tracking, and I enjoy partnering with diverse global teams to deliver consistent brand experiences.

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Language

English
Fluent

Work Experience

Social Media Design & Brand Strategist at DVORA HOMES
December 31, 2024 - December 31, 2024
Designed 20–25 branded assets monthly for Instagram and Facebook. Maintained 100% brand consistency across all digital marketing campaigns. Collaborated remotely with cross-functional international teams across multiple time zones.
Social Media Manager at FARM ZONE LIMITED
December 31, 2024 - December 31, 2024
Directed Instagram and TikTok strategies, improving organic reach by 70%. Created reels and carousel posts that doubled content saves and shares. Utilized analytics to determine optimal posting times and improve audience retention.
Social Media Manager at WIZE CONCEPTS INTERIOR
December 31, 2024 - December 31, 2024
Executed high-performing Instagram ad campaigns that generated consistent, high-converting traffic. Increased brand visibility and showroom visits through strategic visual marketing. Managed KPI dashboards (reach, CPM, engagement, ROI) to track and optimize performance. Crafted cohesive storytelling visuals targeting design-conscious audiences.
Social Media Manager at TRANQUILITY HOMES
January 1, 2024 - January 1, 2024
Managed digital presence for a real estate brand, generating qualified property leads; executed targeted email marketing campaigns using MailQ, improving engagement and conversions; applied SEO strategies to boost organic reach and website visibility; created story-driven visuals that built brand trust and improved online presence.
Social Media Design & Brand Strategist at DVORA HOMES
January 1, 2024 - January 1, 2024
Designed 20–25 branded assets monthly for Instagram and Facebook; maintained 100% brand consistency across all digital marketing campaigns; collaborated remotely with cross-functional international teams across multiple time zones.
Social Media Manager at FARM ZONE LIMITED
January 1, 2024 - January 1, 2024
Directed Instagram and TikTok strategies, improving organic reach by 70%; created reels and carousel posts that doubled content saves and shares; utilized analytics to determine optimal posting times and improve audience retention.
Social Media Manager at WIZE CONCEPTS INTERIOR
January 1, 2024 - January 1, 2024
Executed high-performing Instagram ad campaigns that generated consistent, high-converting traffic; increased brand visibility and showroom visits through strategic visual marketing; managed KPI dashboards (reach, CPM, engagement, ROI) to track and optimize performance; crafted cohesive storytelling visuals targeting design-conscious audiences.
Social Media Manager at Royalmed E Autos
January 1, 2024 - November 15, 2025
Planned and executed targeted sponsored campaigns that directly resulted in the sale of a Mercedes-Benz GLE 450 and multiple vehicle inquiries. Managed Meta Ads and Instagram strategy to improve reach, engagement, and lead conversion. Produced storytelling content highlighting vehicle features, client testimonials, and showroom experiences. Increased ad CTR and conversion rates through refined audience segmentation and performance analytics. Strengthened brand authority through consistent visual identity and active community engagement.
Social Media Manager at ROYA LMED E AUTOS
January 1, 2024 - November 15, 2025
Planned and executed targeted sponsored campaigns that directly resulted in the sale of a Mercedes-Benz GLE 450 and multiple vehicle inquiries. Managed Meta Ads and Instagram strategy to improve reach, engagement, and lead conversion. Produced storytelling content highlighting vehicle features, client testimonials, and showroom experiences. Increased ad CTR and conversion rates through refined audience segmentation and performance analytics. Strengthened brand authority through consistent visual identity and active community engagement.
Social Media Manager at SUPERFLOORS NIGERIA
December 31, 2023 - December 31, 2023
Promoted concrete and epoxy flooring solutions through engaging educational campaigns. Led the KAP Village Project (owned by Kunle Afolayan), developing the Epoxy Floor Cement brand package and achieving notable organic growth. Managed paid ad campaigns driving brand visibility and inquiries. Crafted storytelling captions emphasizing product value and industry expertise.
Social Media & Content Associate at OPSONET TECHNOLOGIES
December 31, 2023 - December 31, 2023
Designed and launched tech-focused social content for Instagram and Facebook, boosting engagement by 150%. Developed educational visuals and SEO-optimized copy that simplified complex products for non-technical audiences. Implemented data-driven content calendars and monthly KPI analysis to guide optimization. Supported brand visibility through email marketing campaigns and consistent community interaction.
Social Media Manager at SUPERFLOORS NIGERIA
January 1, 2023 - January 1, 2023
Promoted concrete and epoxy flooring solutions through engaging educational campaigns; led the KAP Village Project brand packaging and achieved notable organic growth; managed paid campaigns to drive brand visibility and inquiries.
Social Media Manager at Farm Zone Limited
January 1, 2023 - November 15, 2025
Directed Instagram and TikTok strategies, improving organic reach by 70%. Created reels and carousel posts that doubled content saves and shares. Utilized analytics to determine optimal posting times and improve audience retention.
Social Media Manager at Wize Concepts Interior
January 1, 2023 - November 15, 2025
Executed high-performing Instagram ad campaigns that generated consistent, high-converting traffic. Increased brand visibility and showroom visits through strategic visual marketing. Managed KPI dashboards (reach, CPM, engagement, ROI) to track and optimize performance. Crafted cohesive storytelling visuals targeting design-conscious audiences.
Social Media Manager at POPLEXUTOS
January 1, 2023 - November 15, 2025
Expanded Instagram audience by 200% through targeted content pillars and engagement tactics. Improved post engagement by 35% with visually cohesive, storytelling-driven content. Developed branded campaigns and influencer collaborations that reached over 60,000 organic views. Created high-quality visuals reinforcing the brand’s premium and aspirational identity.
Social Media & Content Associate at Opsonet Technologies
December 31, 2022 - December 31, 2022
Designed and launched tech-focused social content for Instagram and Facebook, boosting engagement by 150%. Developed educational visuals and SEO-optimized copy that simplified complex products for non-technical audiences. Implemented data-driven content calendars and monthly KPI analysis to guide optimization. Supported brand visibility through email marketing campaigns and consistent community interaction.
Social Media Manager at TRANQUILITY HOMES
December 31, 2022 - December 31, 2022
Managed digital presence for a real estate brand, generating qualified property leads. Executed targeted email marketing campaigns using MailQ, improving engagement and conversions. Applied SEO strategies to boost organic reach and website visibility. Created story-driven visuals that built brand trust and improved online presence.
Social Media Manager at BOBBYKING SOLAR SYSTEM
December 31, 2022 - December 31, 2022
Increased brand awareness and credibility within the solar energy market. Grew Instagram following from 600 to over 9,000 through consistent, educational content. Managed Meta Ad campaigns that generated high-quality leads and measurable conversions. Developed SEO-optimized visuals and captions highlighting solar products and installations.
Social Media Manager at BOBBYKING SOLAR SYSTEM
January 1, 2022 - January 1, 2022
Increased brand awareness and credibility within the solar energy market; grew Instagram following from 600 to 9,000+ through consistent, educational content; managed Meta Ad campaigns that generated high-quality leads and measurable conversions; developed SEO-optimized visuals and captions highlighting solar products and installations.
Social Media & Content Associate at OPSONET TECHNOLOGIES
January 1, 2022 - January 1, 2022
Designed and launched tech-focused social content for Instagram and Facebook, boosting engagement by 150% and creating educational visuals with SEO-optimized copy to simplify complex products for non-technical audiences.
Social Media Manager at OAANDAAUTOS
January 1, 2022 - November 15, 2025
Grew Instagram followers by 250% through data-driven strategy and consistent content delivery. Produced weekly automotive content that boosted inquiries and qualified leads by 45%. Executed Meta ad campaigns that increased lead conversions by 40% while lowering cost-per-lead. Optimized conversion funnels from engagement to sale, driving higher monthly revenue. Monitored KPIs via Meta Suite and Iconosquare to refine campaign performance and ROI.

Education

B.Sc. at Obafemi Awolowo University – Ile-Ife, Nigeria
January 1, 2016 - December 31, 2021
B.Sc. in Building at Obafemi Awolowo University – Ile-Ife
January 1, 2016 - January 1, 2021
B.Sc. at Obafemi Awolowo University – Ile-Ife
January 1, 2016 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Energy & Utilities, Media & Entertainment, Software & Internet, Transportation & Logistics, Consumer Goods, Retail