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Social-first marketer and founder with 7+ years building brand presence across YouTube, Instagram and TikTok—turning creative ideas into measurable engagement using audience insights and analytics. I manage high-volume, multi-channel content operations with Hootsuite scheduling and AI-assisted production, while keeping a performance mindset for growth and retention. I combine content development with campaign delivery (including Meta Ads) and community management, collaborating with studio publicity teams, agencies and media partners to deliver entertainment-focused coverage and partnerships. I hold an MSc in Digital Marketing & Analytics and love using data to continuously improve results.…Social-first marketer and founder with 7+ years building brand presence across YouTube, Instagram and TikTok—turning creative ideas into measurable engagement using audience insights and analytics. I manage high-volume, multi-channel content operations with Hootsuite scheduling and AI-assisted production, while keeping a performance mindset for growth and retention. I combine content development with campaign delivery (including Meta Ads) and community management, collaborating with studio publicity teams, agencies and media partners to deliver entertainment-focused coverage and partnerships. I hold an MSc in Digital Marketing & Analytics and love using data to continuously improve results.

Omotolani Gazal

Digital Marketer, Social Media Manager, Content Producer, +2

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Social-first marketer and founder with 7+ years building brand presence across YouTube, Instagram and TikTok—turning creative ideas into measurable engagement using audience insights and analytics. I manage high-volume, multi-channel content operations with Hootsuite scheduling and AI-assisted production, while keeping a performance mindset for growth and retention. I combine content development with campaign delivery (including Meta Ads) and community management, collaborating with studio publicity teams, agencies and media partners to deliver entertainment-focused coverage and partnerships. I hold an MSc in Digital Marketing & Analytics and love using data to continuously improve results.…Social-first marketer and founder with 7+ years building brand presence across YouTube, Instagram and TikTok—turning creative ideas into measurable engagement using audience insights and analytics. I manage high-volume, multi-channel content operations with Hootsuite scheduling and AI-assisted production, while keeping a performance mindset for growth and retention. I combine content development with campaign delivery (including Meta Ads) and community management, collaborating with studio publicity teams, agencies and media partners to deliver entertainment-focused coverage and partnerships. I hold an MSc in Digital Marketing & Analytics and love using data to continuously improve results.

Available to hire

Social-first marketer and founder with 7+ years building brand presence across YouTube, Instagram and TikTok—turning creative ideas into measurable engagement using audience insights and analytics. I manage high-volume, multi-channel content operations with Hootsuite scheduling and AI-assisted production, while keeping a performance mindset for growth and retention.

I combine content development with campaign delivery (including Meta Ads) and community management, collaborating with studio publicity teams, agencies and media partners to deliver entertainment-focused coverage and partnerships. I hold an MSc in Digital Marketing & Analytics and love using data to continuously improve results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Beginner

Work Experience

Entertainment Media Contributor at Sony Pictures screenings / FM104

January 1, 2025 - Present

Accredited media contributor invited by Sony Pictures’ publicity team to cover major film releases (including Project Hail Mary, Masters of the Universe and Spider-Man: Brand New Day). Attended screenings and premiere events and produced social-first digital coverage to support awareness and audience engagement. Created film reviews and promotional video content for YouTube, Instagram and TikTok, and worked alongside FM104 as a film reviewer providing commentary and reviews for upcoming theatrical releases. Maintained professional relationships with studio publicity teams to support timely promotional coverage and audience-focused reactions and reviews.

Marketing Associate / AI Copywriter at Outlier

October 1, 2024 - February 1, 2025

Wrote AI-assisted copy for marketing campaigns, social media and blog content to improve engagement. Managed content calendars to keep messaging consistent across platforms. Conducted market and competitor research to sharpen targeting and positioning. Applied SEO best practices to increase organic visibility and search performance.

Sales & Marketing Intern at Raznemeh Group

June 1, 2023 - September 1, 2024

Planned, drafted and distributed email marketing campaigns and mailshots using Mailchimp, tracking open and click-through rates to improve performance. Designed marketing assets using Canva, CapCut and PowerPoint, and scheduled social content to increase engagement and visibility. Supported lead generation and sales activity using CRM/ERP and scheduling tools including Hootsuite.

Social Media Marketing Specialist & Founder at Ollys TV / Ollys TV Undiscovered

January 1, 2019 - Present

Built and grew an entertainment-focused digital media brand to 750,000+ YouTube subscribers, reaching millions of viewers across YouTube, Instagram and other platforms. Developed and executed multi-platform social strategies across the full content lifecycle: concept, production, publishing and community engagement. Managed high-volume operations using Hootsuite scheduling, AI-assisted workflows and analytics to optimise growth, engagement and retention. Produced original short-form and long-form content using Adobe Premiere Pro, After Effects and Canva, maintaining consistent brand identity. Planned and delivered paid social campaigns in Meta Ads Manager, including a campaign generating 1.76M impressions, 733,900 engagements and 17,600 profile actions. Collaborated with publicists, agencies and brand partners to coordinate assets and promotional content.