OB

Omair Bakhtiar

Available to hire

I’m Omair Bakhtiar, a Senior AI Copywriter and Content Strategist based in Karachi, Pakistan, helping brands turn strategy into clear, conversion-focused content.

About

I’m Omair Bakhtiar, a Senior AI Copywriter and Content Strategist based in Karachi, Pakistan, helping brands turn strategy into clear, conversion-focused content. I specialize in brand voice and messaging, SEO-informed website and landing page copy, and multi-format digital content—from blogs and email campaigns to social and other customer touchpoints.

  • 9 years' experience
  • Joined September 2026

Industry experience

  • Media & Entertainment
  • Education
  • Non-Profit Organization
  • Professional Services
  • Software & Internet
  • Financial Services
  • Retail

Work experience

Senior Content Marketing Strategist · LogicoseMar 2023 – Present · 3 yrs 9 mos

Collaborated with 250+ clients across 1,000+ projects, translating briefs, audience needs, brand requirements, and business goals into content direction and copy. Wrote and shaped content for websites, landing pages, blogs, email campaigns, and social to balance brand voice, SEO clarity, and conversion objectives. Used audience research, competitor analysis, keyword data, and search intent to build messaging and content plans across varied industries and markets. Designed reusable AI workflows and prompt systems (ChatGPT, Claude, Gemini) for research, ideation, drafting, editing, QA, and project planning—speeding up high-volume delivery while keeping outputs human-led and strategy-aligned. Managed projects end-to-end, identified gaps, and kept revisions and handoffs on track; achieved 200% in 2023, 170% in 2024, 150% in 2025, and 100% of 2026 target in September, with Rising Star (2023) and Outstanding Achiever of the Year (2024).

Head of Content Marketing · Al-Furqan Welfare OrganizationJan 2018 – Jan 2020 · 2 yrs 1 mo

Led content and communications for a nonprofit network of 15 schools, managing the website, social media, PR, newsletters, and fundraising campaigns. Supervised a small content and PR team and coordinated donor communications, corporate outreach, partnership opportunities, and publishing schedules.

Freelance Marketing Specialist · Upwork / IndependentJan 2017 – Present · 9 yrs 11 mos

Worked with 20+ international clients across technology, finance, legal services, education, retail, and e-commerce, delivering 100+ projects. Planned and produced website copy, landing pages, blogs, and product content using audience, market, brand voice, and campaign goals as inputs. Ran projects end-to-end—from discovery to delivery—using AI for research synthesis, brief breakdowns, ideation, revision passes, and project organization while tailoring messaging to each client.

Hire Omair Bakhtiar today

Post a job and invite Omair, or contact them directly. No hidden commission.

Post a job