Senior Product Designer at Mindvalley

Currently leading design work across Identity and Payments. Optimized search UX, cutting no-result queries by 72% and boosting user enrollment by 4%. Led cross-functional teams to launch the Shorts feature, improving user retention for time-limited users. Redesigned onboarding, simplifying content selection to reduce drop-off rates and enhance user experience. Shipped a demo app from concept to launch on the Apple Store in just 4 weeks, demonstrating execution speed and cross-team coordination.

Product Designer at Mindvalley

Co-created v1 of the design system, laying the foundation for scalable, consistent design across products. Introduced goal-based recommendations, enhancing content relevance, engagement, and user satisfaction.

Senior UI/UX Designer at Center for Content Creation

Working closely with the CEO on creating a new version for the Limkokwing University website, aiming to increase enrollment through restructuring and simplifying the navigation, and improving the online registration form. Worked on multiple private government products. Leading a team of 5 designers, including a designer with special needs.

UI/UX Designer at Center for Content Creation

Designed and branded Raisd, an HRMS platform. Led the design work for an iOS app for a local NGO. Designed a wide array of landing pages, marketing, and promotional materials.

UI/UX Designer at WIR ES

Collaborated with the founder and the development team to create a CRM. Designed a variety of landing pages and other websites.

Intern Architect at Maisam Architects & Engineers

Intern architect supporting project design work across architectural disciplines.

Web Designer (Part-time) at Panorama Consulting Engineers

Web designer for multiple private projects, focusing on landing pages and websites.