Available to hire
Hi, I’m Ònia Sancho, a UX/UI Designer & Design Chapter Lead based in Zürich, Switzerland, and I’m eligible to work here with a Permit B. I have 10 years of experience shaping user-centered digital products through empathy, research, prototyping and usability testing. I’ve worked in both B2B and B2C environments, and I love collaborating in cross-functional teams while staying up to date with AI-driven design and spatial design trends.
I thrive in fast-paced environments where product decisions must balance user needs with technical constraints and business goals. I enjoy leading design initiatives, mentoring junior designers, and driving adoption of thoughtful design systems across platforms.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
English
Advanced
French
Advanced
German
Beginner
Work Experience
Senior UX/UI Product Designer at Shoptimus AI
July 1, 2025 - Present-Co-defined product vision and feature prioritization directly with founders in a fast-paced startup environment.
-Acted as the sole UX/UI designer, building a comprehensive white-label design system from scratch.
-Shaped early product decisions by balancing user needs, technical constraints, and business goals.
-Participated in user research to inform and optimize complex, AI-driven workflows.
-Delivered high-fidelity Figma assets, interactive prototypes, and detailed micro-interactions.
-Collaborated closely with engineering to ensure seamless handoffs and fast iteration cycles, contributing to front-end implementation through vibe coding.
-Drove core feature adoption from 29% to 50% of recurring users engaging with +3 core features, while successfully reducing non-engaged users from 71% to 48%.
Senior UX/UI Designer at Shoptimus AI
June 1, 2025 - PresentSole UX/UI designer; built a white-label design system; shaped product decisions early, balanced user needs with technical constraints and business goals. Participated in user research to inform AI-driven workflows. Delivered Figma assets, interactive prototypes and microinteractions. Collaborated with engineering to ensure seamless handoff and fast iteration cycles. Contributed to frontend implementation.
UX/UI Designer & Design Chapter Lead at ISDIN
March 1, 2022 - January 1, 2025Led design strategy, design system development and UX work for ISDIN, including launching a B2C e-commerce platform and integrating a loyalty program; mentored junior designers, conducted usability tests, delivered design system components, and collaborated with engineering to improve decision-making through clear data visuals.
UX/UI Designer at ISDIN
April 1, 2020 - March 1, 2022Designed and launched the B2C Loyalty Program from scratch (400K members). Achieved 25,000 monthly active users and a 30% reward redemption rate. Led transformation of complex B2B data into clear dashboards, enabling better decision-making. Mentored junior designers, conducted usability tests, and contributed to the Design System.
UX/UI Designer & Design Chapter Lead at ISDIN (Leading Pharmaceutical company)
April 1, 2020 - January 1, 2025-E-Commerce Launch: Designed ISDIN's first e-commerce platform from scratch, successfully deploying it across multiple international markets for a brand generating €569M in revenue (2023).
-Integrated the e-commerce platform with the brand's loyalty program, driving a 20% increase in Average Order Value (AOV) and achieving an 83% registration rate.
-Designed and launched the B2C Loyalty Program from scratch (400K members). Achieved 25.000 monthly active users and a 30% reward redemption rate.
-Design Excellence: Achieved outstanding user satisfaction metrics, including an 85 NPS (Net Promoter Score) and a 90% QX Score in visual appearance.
-B2B Dashboards: Led the transformation of complex data structures into clean, intuitive dashboards, enabling B2B teams to improve data-driven decision-making.
-Leadership & Strategy: Led overall design strategy, mentored junior designers, conducted extensive usability testing, and actively contributed to the global Design System.
Art Director & UX/UI Designer at Evil Love / The Back Room — McCann / TBWA / Drop&Vase / Tiempo BBDO
March 1, 2015 - April 1, 2020Co-defined product vision and feature prioritization in a fast-paced startup environment; built a white-label design system from scratch; led early product decisions, balanced user needs with technical constraints and business goals; participated in user research for AI-driven workflows; delivered Figma assets, interactive prototypes and microinteractions; collaborated closely with frontend engineers; contributed to frontend implementation through vibe coding; drove feature adoption from 29% to 50% of recurring users engaging with 3+ core features, while reducing non-engaged users from 71% to 48%.
Digital Advertising Art Director and UX/UI at McCann, YBWA, Drop&Vase, BBDO, Evil Love (Advertising Agencies)
March 1, 2015 - April 1, 2020-Campaign Art Direction: Developed the creative and art concepts for major digital marketing campaigns for high-profile brands, including Nissan, Aldi, and Wallapop.
-Public Sector Projects: Conceptualized and led the visual design for strategic digital campaigns and initiatives for the Government of Catalonia (Generalitat de Catalunya).
-UI/UX Focus: Spearheaded creative and visual direction with a strong focus on user experience (UX), ensuring that campaign landing pages and digital products were both visually stunning and highly intuitive.
Art Director and UX/UI Designer at Evil Love | The Back Room — McCann | TBWA Drop&Vase | Tiempo BBDO
January 1, 2015 - April 1, 2020Co-defined product vision and feature prioritization with founders in a fast-paced startup environment. Sole UX/UI designer; built a white-label design system. Shaped product decisions early, balancing user needs, technical constraints and business goals. Participated in user research to inform AI-driven workflows. Delivered Figma assets, interactive prototypes and microinteractions. Collaborated closely with engineering for seamless handoff and fast iteration cycles. Drove feature adoption from 29% to 50% of recurring users engaging with 3+ core features, while reducing non-engaged users from 71% to 48%.
Art Director / Designer at Campaign work for Nissan, Aldi, Wallapop; Government of Catalonia (Digital campaigns)
January 1, 2012 - December 31, 2016Developed art direction and creative concepts for digital campaigns; led visual and UX design for digital campaigns with a focus on public sector projects for the Government of Catalonia.
Education
Postgraduate in UX/Ul Design at IDEP Barcelona
October 1, 2019 - July 1, 2020Behavioral Design Bootcamp at The Behavioral School (Madrid)
February 1, 2026 - May 1, 2026Design of Interactive Interfaces (UX/UI) at LCI Barcelona
January 1, 2018 - December 22, 2018Degree in Advertising and Public Relations at Blanquerna Ramon Llull
September 1, 2012 - June 1, 2016Erasmus at Hanzehogeschool Groningen
January 1, 2016 - July 1, 2016Behavioral Design Bootcamp at The Behavioral School
January 11, 2030 - June 16, 2026Post graduate in UX/UI Design at IDEP Barcelona
January 11, 2030 - June 16, 2026Design of Interactive Interfaces (UX/UI) at LCI Barcelona
January 11, 2030 - June 16, 2026Degree in Advertising and Public Relations at Universitat Ramon Llull
January 11, 2030 - June 16, 2026Erasmus at Hanzehogeschool Groningen
January 11, 2030 - June 16, 2026Behavioral Design Bootcamp at The Behavioral School
January 11, 2030 - June 16, 2026Postgraduate in UX/UI Design at IDEP Barcelona
January 11, 2030 - June 16, 2026Design of Interactive Interfaces (UX/UI) at LCI Barcelona
January 11, 2030 - June 16, 2026Degree in Advertising and Public Relations at Universitat Ramon Llull
January 11, 2030 - June 16, 2026Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Government, Education
Develop an AI assistant balancing the predictive power of a personalized concierge with the transparency required to mitigate the ‘surveillance feeling’.
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