A trusted creative design partner for businesses that want to communicate with greater clarity, confidence and connection. I help simplify complexity through thoughtful design, refined communication and intuitive digital experiences. By blending design with emotional intelligence, I create work that feels polished, credible and genuinely human. My goal is simple: to help businesses be seen, understood and remembered.​ I embrace AI, evolve with it, and work along with it using ChatGPT, Claude, Firefly, Figma Make, Base 44, Loveable, and others. I am learning to vibe code apps. I work with XD or Figma for UI design, and the usual Adobe products for design and video editing. Work spans branding, print and digital design, websites, content, social media, copywriting, presentations, campaigns, customer journeys, creative direction and video content, along with the many creative pieces that help brands connect, communicate and grow.…

Lori Marilyn Hughes

A trusted creative design partner for businesses that want to communicate with greater clarity, confidence and connection. I help simplify complexity through thoughtful design, refined communication and intuitive digital experiences. By blending design with emotional intelligence, I create work that feels polished, credible and genuinely human. My goal is simple: to help businesses be seen, understood and remembered.​ I embrace AI, evolve with it, and work along with it using ChatGPT, Claude, Firefly, Figma Make, Base 44, Loveable, and others. I am learning to vibe code apps. I work with XD or Figma for UI design, and the usual Adobe products for design and video editing. Work spans branding, print and digital design, websites, content, social media, copywriting, presentations, campaigns, customer journeys, creative direction and video content, along with the many creative pieces that help brands connect, communicate and grow.…

Available to hire

A trusted creative design partner for businesses that want to communicate with greater clarity, confidence and connection. I help simplify complexity through thoughtful design, refined communication and intuitive digital experiences.

By blending design with emotional intelligence, I create work that feels polished, credible and genuinely human. My goal is simple: to help businesses be seen, understood and remembered.​

I embrace AI, evolve with it, and work along with it using ChatGPT, Claude, Firefly, Figma Make, Base 44, Loveable, and others. I am learning to vibe code apps. I work with XD or Figma for UI design, and the usual Adobe products for design and video editing.

Work spans branding, print and digital design, websites, content, social media, copywriting, presentations, campaigns, customer journeys, creative direction and video content, along with the many creative pieces that help brands connect, communicate and grow.

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Work Experience

Senior Designer at Guardian Childcare & Education
June 1, 2023 - March 31, 2024
Senior Designer at TVSN. TV Shopping Channel
March 1, 2022 - June 30, 2023
Senior Designer at The Marketing Syndicate
August 1, 2021 - January 31, 2022
Freelance Designer
August 1, 2020 - August 31, 2021
Designer and Art Director at Howards Storage World
March 1, 2015 - August 31, 2020
Bookkeeper / Freelance Designer at QD Fire Systems
August 1, 2003 - August 31, 2012
Freelance Designer
September 1, 2002 - August 31, 2008
Freelance Senior Designer & Art Director
August 1, 2002 - Present
Senior designer and art director delivering brand identities, makeovers, and multi-channel campaigns across print and digital. Produces branding and visual identity work, illustration and design, signage/large format print, social and digital advertising, television/cinema advertising assets, EDM design and management, and website/online store graphics and setups. Provides advanced photo retouching, packaging and point-of-sale design, and creative direction and art direction. Also supports UI/UX concepting and implementation work.
Photographer & Designer at Carnival Cruise Lines
June 1, 2001 - August 31, 2002
Production Editor & Travelled UK & EU at Orbis Publishing London
November 1, 1997 - May 31, 1999
Midweight Designer at McEwan Advertising
September 1, 1996 - January 1, 1996
Designer at Scribe Publishers
February 1, 1996 - September 30, 1996
Designer at B & C Group
November 1, 1994 - March 31, 1995
Designer at Andrew Miller & Associates
January 1, 1994 - March 31, 1995

Education

Graphic Design Diploma at 5th Dimension
January 1, 1994 - December 31, 1994
Bachelor studies (BA in English, Sociology, Psychology & Communications) at UNISA
January 1, 1993 - December 31, 1992
Homeopathy Foundation Diploma in Homeopathy at School of Homeopathy Foundation
March 1, 2008 - August 1, 2010
Pastel Accounting Software course at Lemay’s Training Centre
May 1, 2008 - May 31, 2008
ICB Registered Bookkeeping course at Instructability ICB
March 1, 2007 - July 31, 2007
Flash Animation Multi-Media course at Dimension Data
May 1, 2001 - August 31, 2001

Qualifications

Adobe GoLive Web Design course
May 1, 2000 - August 31, 2000
Adobe XD, Figma, Hubspot, Sketch & Active Campaign (Self Study)
January 1, 2019 - April 30, 2019
Big Commerce, Shogun & Creatopy (Html5 Online Training)
January 1, 2019 - April 30, 2019
Adobe After Effects and Adobe Premiere (Online Training)
July 1, 2015 - October 31, 2015
Shopify Store Creation (Online Training)
September 1, 2014 - December 31, 2014
Adobe Muse and Wordpress (Online Training)
August 1, 2013 - November 30, 2013
Mailchimp and Mailjet (Online Training)
August 1, 2012 - November 30, 2012
School of Homeopathy Foundation Diploma in Homeopathy
August 1, 2010 - August 31, 2011
Pastel Accounting Software course
May 1, 2008 - May 31, 2008
ICB Registered Bookkeeping course
March 1, 2007 - July 31, 2007
Flash Animation Multi-Media course
May 1, 2001 - August 31, 2001
Adobe GoLive Web Design course
May 1, 2000 - August 31, 2000

Industry Experience

Education, Energy & Utilities, Media & Entertainment, Healthcare, Retail, Professional Services