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Hi, I’m Oriana Gonzalez. I’m a social media manager and marketing professional based in Toronto, with a strong background in managing and optimizing social media platforms, developing data-driven strategies, and driving brand awareness. I enjoy turning insights into engaging content and measurable results, collaborating closely with cross-functional teams, and staying ahead of trends to keep brands relevant. I thrive in fast-paced environments, lead diverse teams, and love helping clients grow through creative campaigns and practical marketing plans. When I’m not crafting social media strategies, I enjoy mentoring junior marketers and exploring new tools and platforms to keep campaigns fresh and effective.…Hi, I’m Oriana Gonzalez. I’m a social media manager and marketing professional based in Toronto, with a strong background in managing and optimizing social media platforms, developing data-driven strategies, and driving brand awareness. I enjoy turning insights into engaging content and measurable results, collaborating closely with cross-functional teams, and staying ahead of trends to keep brands relevant. I thrive in fast-paced environments, lead diverse teams, and love helping clients grow through creative campaigns and practical marketing plans. When I’m not crafting social media strategies, I enjoy mentoring junior marketers and exploring new tools and platforms to keep campaigns fresh and effective.

Oriana Gonzalez

Social Media Manager, Brand Strategist, Marketing Strategist, +3

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Hi, I’m Oriana Gonzalez. I’m a social media manager and marketing professional based in Toronto, with a strong background in managing and optimizing social media platforms, developing data-driven strategies, and driving brand awareness. I enjoy turning insights into engaging content and measurable results, collaborating closely with cross-functional teams, and staying ahead of trends to keep brands relevant. I thrive in fast-paced environments, lead diverse teams, and love helping clients grow through creative campaigns and practical marketing plans. When I’m not crafting social media strategies, I enjoy mentoring junior marketers and exploring new tools and platforms to keep campaigns fresh and effective.…Hi, I’m Oriana Gonzalez. I’m a social media manager and marketing professional based in Toronto, with a strong background in managing and optimizing social media platforms, developing data-driven strategies, and driving brand awareness. I enjoy turning insights into engaging content and measurable results, collaborating closely with cross-functional teams, and staying ahead of trends to keep brands relevant. I thrive in fast-paced environments, lead diverse teams, and love helping clients grow through creative campaigns and practical marketing plans. When I’m not crafting social media strategies, I enjoy mentoring junior marketers and exploring new tools and platforms to keep campaigns fresh and effective.

Available to hire

Hi, I’m Oriana Gonzalez. I’m a social media manager and marketing professional based in Toronto, with a strong background in managing and optimizing social media platforms, developing data-driven strategies, and driving brand awareness. I enjoy turning insights into engaging content and measurable results, collaborating closely with cross-functional teams, and staying ahead of trends to keep brands relevant.

I thrive in fast-paced environments, lead diverse teams, and love helping clients grow through creative campaigns and practical marketing plans. When I’m not crafting social media strategies, I enjoy mentoring junior marketers and exploring new tools and platforms to keep campaigns fresh and effective.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

Social Media Manager at Toronto Mets

June 1, 2025 - November 17, 2025

Managed multiple social media platforms with a consistent brand voice, boosted engagement through compelling content, and built a loyal following. Monitored trends, adopted new strategies, and analyzed performance metrics to optimize campaigns and increase brand awareness.

Head of Strategy at Curado Agency

January 1, 2025 - November 17, 2025

Designed and executed content and advertising strategies for B2B and B2C brands, increasing visibility by up to 50%. Maintained high client retention through proactive communication and data-driven reporting. Managed cross-functional collaboration and provided insights for future investments.

Marketing Manager at Hirint

November 1, 2024 - November 1, 2024

Led the development and execution of a B2B SaaS marketing plan, increasing brand visibility. Managed social media, launched campaigns, and ensured consistent branding across channels. Partnered with cross-functional teams to optimize go-to-market initiatives and inbound lead generation.

Event & Marketing Manager at HR Tech HUB

December 1, 2022 - December 1, 2022

Coordinated events with over 30 vendors, managed digital and traditional promotion, reduced operating costs by 20% and increased attendance by 40%. Ensured brand messaging consistency across online and live events and optimized post-event analysis.

Social Media Manager at Beyma Hostelería

December 1, 2022 - December 1, 2022

Enhanced online community growth through moderation and timely responses. Created and managed content, increasing conversion rates by 15%. Executed engaging social campaigns and organized live events to boost participation.