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I’m a paid ads growth specialist for e-commerce brands with 5 years of experience in media buying and creative strategy. I help brands drive measurable revenue by connecting advertising performance with the full funnel and business fundamentals. I lead Google Ads and Meta/TikTok ad strategies end-to-end—owning campaign architecture, reporting, creative briefs, and UGC pipelines—while also optimizing conversions through landing pages, funnels, and experimentation. My work has generated an estimated $10M+ in revenue across client programs and my own e-commerce ventures.…I’m a paid ads growth specialist for e-commerce brands with 5 years of experience in media buying and creative strategy. I help brands drive measurable revenue by connecting advertising performance with the full funnel and business fundamentals. I lead Google Ads and Meta/TikTok ad strategies end-to-end—owning campaign architecture, reporting, creative briefs, and UGC pipelines—while also optimizing conversions through landing pages, funnels, and experimentation. My work has generated an estimated $10M+ in revenue across client programs and my own e-commerce ventures.

RAMDANI OUSSAMA

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I’m a paid ads growth specialist for e-commerce brands with 5 years of experience in media buying and creative strategy. I help brands drive measurable revenue by connecting advertising performance with the full funnel and business fundamentals. I lead Google Ads and Meta/TikTok ad strategies end-to-end—owning campaign architecture, reporting, creative briefs, and UGC pipelines—while also optimizing conversions through landing pages, funnels, and experimentation. My work has generated an estimated $10M+ in revenue across client programs and my own e-commerce ventures.…I’m a paid ads growth specialist for e-commerce brands with 5 years of experience in media buying and creative strategy. I help brands drive measurable revenue by connecting advertising performance with the full funnel and business fundamentals. I lead Google Ads and Meta/TikTok ad strategies end-to-end—owning campaign architecture, reporting, creative briefs, and UGC pipelines—while also optimizing conversions through landing pages, funnels, and experimentation. My work has generated an estimated $10M+ in revenue across client programs and my own e-commerce ventures.

Available to hire

I’m a paid ads growth specialist for e-commerce brands with 5 years of experience in media buying and creative strategy. I help brands drive measurable revenue by connecting advertising performance with the full funnel and business fundamentals.

I lead Google Ads and Meta/TikTok ad strategies end-to-end—owning campaign architecture, reporting, creative briefs, and UGC pipelines—while also optimizing conversions through landing pages, funnels, and experimentation. My work has generated an estimated $10M+ in revenue across client programs and my own e-commerce ventures.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Arabic

Fluent

French

Advanced

Work Experience

Performance Marketer & Creative Strategist at Nudge Agency

January 1, 2025 - Present

Lead Google Ads strategy and execution across the client portfolio, owning campaign architecture and performance reporting. Drive creative strategy briefing and UGC briefing, and manage Meta ads media buying across Meta ads clients. Onboard and train new team members by establishing best-practice playbooks and quality benchmarks.

Performance Marketer at Paradox Marketing

January 1, 2024 - January 1, 2025

Generated $5M in revenue across 20+ clients spanning healthcare, real estate, e-commerce, and coaching. Scaled Meta and Google Ads programs for startups through established 7-figure businesses. Managed a team of 3 specialists and owned direct client relationships across the full portfolio.

Creative Strategist at 99ads

January 1, 2023 - December 31, 2023

Built creative strategies for automotive, fashion, e-commerce, and affiliate verticals. Led and trained a team of 6 video editors and graphic designers, standardizing creative output and turnaround.

Senior Media Buyer at Clever Converters

January 1, 2023 - January 1, 2024

Delivered an average 2.7 ROAS across Google, Meta, and TikTok through end-to-end media buying and creative production. Improved lead conversion rates by an average of 1.2 percentage points across multiple Shopify storefronts through landing-page and funnel optimization.

Digital Marketing Freelancer

January 1, 2021 - December 31, 2023

Built Meta video ad campaigns generating $50K+ monthly revenue at an average 2.8 ROAS. Wrote UGC scripts and creative briefs, managed creator partnerships, and maintained brand consistency end-to-end.

Founder & Operator at Multiple E-commerce Stores

January 1, 2018 - January 1, 2021

Owned and operated multiple e-commerce ventures end-to-end—sourcing, brand, media buying, and operations—driving profitable growth from launch through scale.