Calnote app ( IOS Health & Fitness App)

I co-built Calnote from 0 to 1 and led product and growth:

•	Planned and prioritized features based on user feedback, and worked on the app's UX and pricing
•	Built and grew an influencer affiliate program of 150+ creators: I recruited creators, negotiated partnerships, and tracked results (creators earn 20% commission on sales through their code)
•	Built a web dashboard for coaches and dietitians to follow their clients' nutrition
•	Ran short-form content on TikTok and influencer campaigns to drive downloads

Results:
• 30,000+ total downloads
• Reached the top 10 in the App Store Turkey Health & Fitness category
• 150+ creators in the affiliate program