Paola Espinós Foguet
Marketing and communications professional with experience in creative advertising agencies, leading brands across advertising, social media, influencer marketing, content creation and events.
About
Marketing and communications professional with experience in creative advertising agencies, leading brands across advertising, social media, influencer marketing, content creation and events. Skilled in client account management, project coordination, and end-to-end campaign execution.
Brings a strategic and creative mindset to develop brand experiences and campaigns that create meaningful connections with audiences, with a background in branded content, transmedia storytelling and generative AI for creative execution.
- 7 years' experience
- Joined August 2026
Skills· 8
Languages
- Spanish; CastilianFluent
- EnglishIntermediate
- MalteseFluent
Industry experience
- Media & Entertainment
- Retail
- Professional Services
- Other
Work experience· 5 roles
Supported client relationship management and coordinated social media, influencer marketing and branded content creation projects. Contributed to development and execution of social media strategies and content calendars. Managed influencer campaigns including creator selection, briefing, communication and content follow-up. Assisted with event planning and coordination from concept development to execution. Supported merchandising/ordering and product management via SAP for the football category; provided customer service and product advice in branded retail environment; delivered product training across store running and football category. Monitored product launches, updates and launch calendars, and supported organizational preparations and brand events (MAPO MAMadrid).
Daily client coordination and management support, including assisting with client budget preparation. Developed creative briefs and coordinated 360° campaigns. Participated in the conceptualization of creative proposals (creativity and strategy) and supervised creative and production work. Prepared and presented creative proposals to clients. Coordinated and monitored production deliverables within time and budget for each project/campaign. Supported digital planning for LVMH group brands including strategic briefings and campaign monitoring, and contributed to implementing each campaign's strategy; helped analyze results from advertising actions.
Delivered account execution and coordination across campaigns and brand work for luxury brands (LVMH group clients).
Education· 7
Certifications and awards
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