I’m a technical SEO and digital growth strategist with experience leading enterprise and B2B SaaS SEO initiatives across multi-site and international environments. Over the years, I’ve built scalable SEO systems covering technical audits, site architecture, programmatic SEO, internal linking frameworks, and structured data optimization always tied to measurable traffic, pipeline, and revenue growth. More recently, I’ve expanded into LLM optimization and Answer Engine Optimization (AEO), focusing on improving brand visibility across AI-driven platforms like Google SGE, ChatGPT, Gemini, and Perplexity. I combine traditional SEO with AI-native strategies, structured content engineering, and performance marketing to create a unified growth engine. What makes me stand out is my ability to operate at both strategic and execution levels. I don’t just design the roadmap; I build the systems, integrate the tools (GA4, GSC, APIs, and automation), and ensure SEO, paid media, and AI visibility work together to drive real business outcomes.

Parag Shelar

I’m a technical SEO and digital growth strategist with experience leading enterprise and B2B SaaS SEO initiatives across multi-site and international environments. Over the years, I’ve built scalable SEO systems covering technical audits, site architecture, programmatic SEO, internal linking frameworks, and structured data optimization always tied to measurable traffic, pipeline, and revenue growth. More recently, I’ve expanded into LLM optimization and Answer Engine Optimization (AEO), focusing on improving brand visibility across AI-driven platforms like Google SGE, ChatGPT, Gemini, and Perplexity. I combine traditional SEO with AI-native strategies, structured content engineering, and performance marketing to create a unified growth engine. What makes me stand out is my ability to operate at both strategic and execution levels. I don’t just design the roadmap; I build the systems, integrate the tools (GA4, GSC, APIs, and automation), and ensure SEO, paid media, and AI visibility work together to drive real business outcomes.

Available to hire

I’m a technical SEO and digital growth strategist with experience leading enterprise and B2B SaaS SEO initiatives across multi-site and international environments. Over the years, I’ve built scalable SEO systems covering technical audits, site architecture, programmatic SEO, internal linking frameworks, and structured data optimization always tied to measurable traffic, pipeline, and revenue growth.
More recently, I’ve expanded into LLM optimization and Answer Engine Optimization (AEO), focusing on improving brand visibility across AI-driven platforms like Google SGE, ChatGPT, Gemini, and Perplexity. I combine traditional SEO with AI-native strategies, structured content engineering, and performance marketing to create a unified growth engine.
What makes me stand out is my ability to operate at both strategic and execution levels. I don’t just design the roadmap; I build the systems, integrate the tools (GA4, GSC, APIs, and automation), and ensure SEO, paid media, and AI visibility work together to drive real business outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Hindi
Advanced
Marathi (Marāṭhī)
Advanced

Work Experience

Senior SEO Analyst at TringApps Research Lab
May 4, 2022 - Present
At Tringapps Research Labs, I lead SEO and digital growth initiatives for enterprise media and B2B brands. My role focuses on driving scalable organic growth through advanced technical SEO, site architecture optimization, structured data implementation, internal linking frameworks, and performance-focused content strategies. I’ve worked on large media properties such as CIO.com, Macworld.com, and PCWorld.com, handling crawl optimization, indexation improvements, Core Web Vitals, content gap analysis, and authority-building strategies across high-traffic, multi-category environments. I collaborate closely with editorial, development, and analytics teams to align SEO with business KPIs, ensuring measurable improvements in visibility, traffic quality, and revenue impact. More recently, I’ve also been integrating AI-driven search strategies (LLM optimization and AEO) to strengthen discoverability across emerging AI platforms alongside traditional SERPs.

Education

Bachelor of Engineering at G.S.M. College of Engineering, Pune
January 1, 2011 - January 1, 2016

Qualifications

GA4 & Google Tag Manager Award / Best Performer of the Year
January 1, 2024 - February 12, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services