Available to hire
Hello! I’m Paramjeet Kaur, a UI & UX Cum Graphic Designer with over 9 years of experience delivering creative solutions across digital, print, and interactive platforms.
I specialize in crafting user-centered interfaces, consistent brand visuals, and high-impact marketing campaigns. I thrive in cross-functional teams and enjoy turning brand strategy into measurable outcomes through thoughtful design.
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Language
English
Advanced
Hindi
Advanced
Work Experience
UI & UX Cum Graphic Designer at SUNYU PRODUCTS & SERVICES PTE LTD
June 1, 2025 - June 1, 2025Led a 360° digital branding overhaul across global platforms, boosting engagement by 70%. Executed multi-channel campaigns that increased customer inquiries and brand visibility by 60%. Designed 300 creatives including packaging, ads, and Reels to strengthen brand recall. Delivered 3x ROI on paid ads through performance‑driven Instagram and Facebook creatives. Established cross‑team design systems ensuring visual consistency across international markets. Collaborated with product and marketing teams to align output with brand strategy. Created B2B visual decks enabling onboarding in two international retail chains. Streamlined workflows with Adobe CC and Figma, cutting delivery time by 30%.
Graphic & UI/UX Design Specialist at Svastir Technology Services Private Limited
January 1, 2023 - January 1, 2023Led branding and visual strategy across client portfolios, increasing brand consistency by 60%. Designed and delivered 250 performance‑driven creatives (LinkedIn posts, YouTube thumbnails, social media images), resulting in a 45% rise in digital engagement. Built several responsive UI designs for websites and mobile apps, improving user engagement and visual consistency. Enhanced user engagement through personalized UI designs, resulting in a 30% reduction in bounce rates. Worked closely with tech, marketing, and QA teams, reducing design‑to‑dev turnaround by 35%, while independently testing websites for UI/UX quality and responsiveness. Spearheaded visual identity including brand positioning, promotion, and digital marketing for different companies.
Graphic & UI/UX Design Specialist at BLISS Connect India PVT LTD
March 1, 2022 - March 1, 2022Collaborated with product managers, developers, and QA to deliver user‑focused UI/UX designs for web platforms. Contributed to product growth through user‑tested interface updates that increased engagement metrics by 35%. Designed clean, intuitive interfaces that improved usability and aligned with product goals. Created cross-platform digital assets including social media creatives, ad banners, and presentation decks to support product launches and marketing efforts.
Graphic Designer at Lovely Professional University
April 1, 2021 - April 1, 2021Designed over 500 print and digital creatives including brochures, flexes, certificates, signage, and ID cards for institutional and national‑level events. Led branding design for major university events such as Indian Science Congress. Created large‑scale flexes and visual assets for conferences, convocations, and international symposiums. Designed social media graphics tailored to university programs and student engagement initiatives. Collaborated with department heads and marketing teams to ensure consistent visual branding across campus‑wide communications. Improved design workflow efficiency and maintained high‑quality output under tight academic timelines. As an in‑house designer, supported branding and creative needs of multiple verticals within LPU.
Graphic Designer at Mukhija Design Studio
January 1, 2018 - January 1, 2018Created bold letter signage and LED board designs for branding and storefront visibility. Designed 300 digital creatives for social media platforms including Facebook, Instagram, and Twitter, supporting local brand promotions. Developed logos, product illustrations, brochures, banners, and business cards tailored to client branding needs. Delivered custom design solutions for both print and digital marketing, contributing to successful ad campaigns. Coordinated directly with clients to understand visual goals, deliver concepts, and execute high‑quality designs within tight timelines.
Graphic Designer at Development Abilities Group
August 1, 2017 - August 1, 2017Designed a variety of client‑specific marketing materials including brochures, flyers, banners, and business cards for both print and digital use. Created targeted social media graphics tailored for Facebook and Instagram to support local business campaigns. Collaborated directly with clients to understand brand goals and deliver visual solutions aligned with marketing strategy. Supported the team in producing designs for bulk printing and local promotions, ensuring timely and error‑free delivery.
Education
Diploma in 3d Animation & VFX at Arena Animation Jalandhar
January 1, 2017 - December 31, 2017Senior Secondary School Certificate at J.B.K.S.C Mem girls sen sec school, chak alla bakash, Mukerian
January 1, 2014 - December 31, 2014Secondary School Certificate at J.B.K.S.C Mem girls sen sec school, chak alla bakash, Mukerian
January 1, 2012 - December 31, 2012Diploma in 3d Animation & VFX at Arena Animation Jalandhar
January 1, 2017 - December 31, 2017Senior Secondary Education at J.B.K.S.C Mem girls sen sec school, chak alla bakash, Mukerian
January 1, 2014 - December 31, 2014Secondary Education at J.B.K.S.C Mem girls sen sec school, chak alla bakash, Mukerian
January 1, 2012 - December 31, 2012Graphics & Visual Design - VFX Diploma at Arena Animation, Jalandhar
June 1, 2014 - July 1, 2017Graphics & Visual Design - VFX at Arena Animation
June 1, 2014 - July 1, 2017Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services, Software & Internet, Retail, Other
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