Patricia De La Morena
I'm Patricia De La Morena, a Luxury Brand Communications & Learning Specialist who thrives on shaping how premium brands are perceived and experienced.
About
I’m Patricia De La Morena, a Luxury Brand Communications & Learning Specialist who thrives on shaping how premium brands are perceived and experienced. I design brand training, lead internal communications, and drive employee engagement across international retail teams in EMEA, APAC, and North America.
My work blends fashion and luxury with practical learning, turning brand strategy into actionable programs that boost customer experience and team consistency. When I’m not crafting training or coordinating PR launches, I enjoy collaborating across cultures to strengthen brand identity and inspire memorable shopping experiences.
- 3 years' experience
- Joined November 2025
Languages
- Spanish; CastilianFluent
- EnglishAdvanced
- FrenchAdvanced
Industry experience
- Media & Entertainment
- Retail
- Education
- Professional Services
- Consumer Goods
- Travel & Hospitality
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Work experience· 17 roles
Led the 360° PR and communications plan to position a luxury travel brand in Spain; cultivated media and influencer partnerships; oversaw brand communications.
Led digital learning initiatives and brand training; managed PR and communications aligned with brand strategy.
Composed music and performed; created vocal arrangements for projects; collaborated with artists.
Education· 8
Certifications and awards
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