I am a seasoned Senior Event Manager and marketing professional with 15+ years of experience planning, managing, and executing large-scale corporate events, trade shows, conferences, and webinars for Fortune 500 clients. I have a proven track record delivering complex multi-city and international programs on time and within budget, with deep expertise across the full event lifecycle—from strategy and sourcing to onsite execution, post-event reporting, and ROI measurement. I excel at cross-functional collaboration with marketing, sales, product, and executive stakeholders to drive impact and growth. In my roles, I’ve led multi-faceted programs for global brands, built scalable processes, and fostered strong partner ecosystems. I value clear communication, data-driven decision making, and delivering memorable experiences that align with business goals and stakeholder expectations.

Patrick Rash

I am a seasoned Senior Event Manager and marketing professional with 15+ years of experience planning, managing, and executing large-scale corporate events, trade shows, conferences, and webinars for Fortune 500 clients. I have a proven track record delivering complex multi-city and international programs on time and within budget, with deep expertise across the full event lifecycle—from strategy and sourcing to onsite execution, post-event reporting, and ROI measurement. I excel at cross-functional collaboration with marketing, sales, product, and executive stakeholders to drive impact and growth. In my roles, I’ve led multi-faceted programs for global brands, built scalable processes, and fostered strong partner ecosystems. I value clear communication, data-driven decision making, and delivering memorable experiences that align with business goals and stakeholder expectations.

Available to hire

I am a seasoned Senior Event Manager and marketing professional with 15+ years of experience planning, managing, and executing large-scale corporate events, trade shows, conferences, and webinars for Fortune 500 clients. I have a proven track record delivering complex multi-city and international programs on time and within budget, with deep expertise across the full event lifecycle—from strategy and sourcing to onsite execution, post-event reporting, and ROI measurement. I excel at cross-functional collaboration with marketing, sales, product, and executive stakeholders to drive impact and growth.

In my roles, I’ve led multi-faceted programs for global brands, built scalable processes, and fostered strong partner ecosystems. I value clear communication, data-driven decision making, and delivering memorable experiences that align with business goals and stakeholder expectations.

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Language

English
Fluent

Work Experience

Sr. Brand & Marketing Consultant at Meadow
March 1, 2025 - May 1, 2026
Led strategic marketing and brand initiatives for a growing LA coworking space, overseeing brand identity, digital marketing, event programming, community engagement, and hospitality experience. Built private event packages and a recurring programming calendar to drive conference room revenue, targeting $150K in annual bookings. Cultivated strategic relationships with local influencers, community leaders, and business partners to elevate brand visibility and drive membership growth. Implemented CRM improvements to enhance onboarding and retention; reported to Owner/CEO on departmental performance and strategic initiatives.
Sr. Project Manager (Contract) at Microsoft via Synaxis
November 1, 2023 - March 1, 2025
Owned end-to-end project management for Microsoft and Intel’s Marketing Development Funds program, overseeing development and execution of marketing projects across priority solution plays. Delivered comprehensive project reporting for monthly strategy meetings and executive business reviews. Managed project submissions, documented approval decisions, and maintained follow-up cadence with project owners to ensure on-time delivery. Developed and maintained the core joint Bill of Materials between Microsoft and Intel, strengthening partnership alignment.
Sr. Event Manager (Contract) at Avalara
February 1, 2023 - September 1, 2023
Led end-to-end strategy, planning, and execution of an 8-city international customer roadshow targeting 200+ attendees per city. Designed and implemented an onsite appointment program generating approximately 30 structured one-on-one sales and support meetings per city (240 total across the roadshow). Managed all event logistics including speakers, vendors, hotels, and print; built and maintained Salesforce campaigns to support event tracking, lead management, and post-event follow-up.
Sr. Digital Event Manager / Team Lead (Contract) at Microsoft via Synaxis
June 1, 2020 - February 1, 2023
Managed and led a project management team delivering a portfolio of 200+ digital events annually across Microsoft’s Azure, Modern Work, Security, and Business Applications business groups. Executed live virtual events via Teams and simu-live formats, and on-demand webinars via ON24 and EventBuilder platforms. Designed custom work-back schedules and collaborated cross-functionally with partners, stakeholders, and executive leadership teams. Presented Monthly and Quarterly Business Reviews to senior leadership; served as a member of the US OCP Event Advisory Council.
Event Manager at Opus Agency
December 1, 2018 - March 1, 2020
Managed full-scale corporate events including expos, conferences, trade shows, and incentive programs for Fortune 500 clients including Amazon, AWS, Oracle, Google, Salesforce, Glassdoor, and Uber. Served as operational event lead for Grace Hopper Celebration, managing onsite logistics, vendor coordination, and staffing. Led planning and execution of Salesforce World Tour ancillary events; introduced new event planning processes improving cross-functional efficiency. Managed vendor relationships, VIP talent logistics, and C-suite client communications.
Event Manager at Optum / UnitedHealth Group
March 1, 2008 - April 1, 2017
Provided strategic direction and hands-on leadership for healthcare trade shows, medical conferences, hospitality events, and group meetings across multiple business segments. Personally managed event budgets exceeding $1M, delivering programs on-time and within budget. Coordinated production of all event marketing collateral; served on the UnitedHealth Group Board of Event/Meeting Planning Professionals. Negotiated with external vendors to maximize performance against budget and deadline requirements; implemented standardized event guidelines for consistency and scalability.

Education

Bachelor of Science in Marketing at James Madison University
January 11, 2030 - January 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Healthcare, Software & Internet, Media & Entertainment