Student union and marketing professional with experience leading cross-campus stakeholder projects, communications, and governance processes. Known for strategic messaging, consultation, and driving engagement through well-structured campaigns and documentation. Skilled in end-to-end event planning and multi-channel social media promotion (including content creation, scheduling, analytics, and performance optimisation). Strengths include project management, negotiation, coordination across teams, and creative storytelling supported by data.

Patrycja Zbikowska

Student union and marketing professional with experience leading cross-campus stakeholder projects, communications, and governance processes. Known for strategic messaging, consultation, and driving engagement through well-structured campaigns and documentation. Skilled in end-to-end event planning and multi-channel social media promotion (including content creation, scheduling, analytics, and performance optimisation). Strengths include project management, negotiation, coordination across teams, and creative storytelling supported by data.

Available to hire

Student union and marketing professional with experience leading cross-campus stakeholder projects, communications, and governance processes. Known for strategic messaging, consultation, and driving engagement through well-structured campaigns and documentation.

Skilled in end-to-end event planning and multi-channel social media promotion (including content creation, scheduling, analytics, and performance optimisation). Strengths include project management, negotiation, coordination across teams, and creative storytelling supported by data.

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Language

Polish
Fluent
English
Fluent

Work Experience

Head of Marketing at Evoke Clinic Ballincollig (Cork)
April 1, 2026 - Present
Developed and implemented a comprehensive marketing plan for a startup, aligning brand strategy with business objectives. Created brand guidelines and visual assets using Canva, Corel/Word/Adobe tools as referenced, ensuring consistent branding. Planned, presented and managed the company’s Instagram channel; produced content and scheduled posts using Meta Business Suite. Analysed performance to grow online presence. Collaborated with founders and stakeholders to refine messaging, support launches, and measure campaign effectiveness.
Social Media and Design Volunteer at Cork Community Pride
March 1, 2026 - Present
Supported social media graphic creation for the Cork Community Pride parade using Canva. Coordinated with the volunteer team to share relevant information and provided constructive feedback on designs to maintain consistent and effective visual communication.
Promotion & Social Media Coordinator at Safe Gigs Ireland Cork
June 1, 2024 - Present
Supported brand activations and digital communications at major live events such as Electric Picnic and Cork Summer Show. Created graphics and scheduled content for Instagram and TikTok to support digital campaigns. Contributed to audience engagement and brand visibility initiatives.
Vice President of Welfare at MTU Cork Students' Union (Bishopstown, Cork)
June 1, 2024 - May 31, 2026
Led end-to-end wellbeing campaigns and training programmes while managing timelines, stakeholders, and cross-team coordination to deliver agreed objectives. Designed and executed multi-channel digital campaigns (TikTok, Instagram, Meta), producing short-form video and visual assets using Canva and CapCut to increase campus engagement and visibility. Scheduled and optimised content using TikTok and Meta analytics; used Excel-based tracking to measure outcomes and refine strategy. Built partnerships with internal teams and external organisations to amplify reach and drive participation. Coordinated event promotion and communications, delivering events with tight deadlines and overseeing creative assets and promotional materials.
Vice President for Welfare at MTU Cork Students' Union
June 1, 2024 - May 31, 2026
Led wellbeing and engagement campaigns, coordinated stakeholders, and scheduled activities while tracking campaign performance. Supported social media and event promotion by producing short-form video and visual content using Canva and CapCut, and using analytics to inform content decisions. Managed timelines, stakeholder communication, and campaign performance tracking.
Media Manager (County Cork) at MTU Cork / MTU Kerry Students' Union (likely role context from project)
January 1, 2024 - Present
Co-developed strategic cross-campus project plans for merging two students’ unions (MTU Cork & MTU Kerry). Created key communications, policies and documentation ensuring consistent messaging. Facilitated stakeholder engagement and consultation campaigns to drive participation and representation. Advanced the merger process to a stage supporting a student referendum to democratically determine the merger outcome. Demonstrated governance and stakeholder engagement expertise alongside project management, negotiation and communications skills.
SNA Assistant at Sona’s Special Junior Primary School
April 1, 2023 - May 31, 2023
Provided support as a Special Needs Assistant in a junior primary setting. Assisted with learning and daily classroom needs for students with additional support requirements.
Early Years Educator at Vincentrola (Vincenzo?)
April 1, 2023 - April 30, 2023
Assisted early years education activities and classroom support in a fast-paced environment while coordinating tasks aligned with organisational goals.
Early Years Educator at Little Einsteins (Carrigaline)
September 1, 2021 - May 31, 2024
Provided early years educational support including observation, documentation, and coordinated activities aligned with organisational objectives.
Early Years Educator at Sonas Special Junior Primary School / Gníomhaí Gaeilge? (as listed)
September 1, 2021 - December 31, 2021
Delivered early years education support and planned activities aligned with school goals while maintaining documentation and communication with stakeholders.
Early Years Educator at Little Einsteins Carrigaline
September 1, 2021 - May 31, 2024
Worked effectively in team-based environments across diverse professional settings. Planned and coordinated activities aligned with organisational goals. Conducted observations and maintained accurate documentation records. Maintained clear communication with multiple stakeholders in fast-paced settings.

Education

BA (Hons) First Class Honours in Early Childhood Education and Care at Munster Technological University (MTU)
January 1, 2020 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services