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I'm Pattarata Techapaitoon, a business innovation professional specializing in cross-functional project management, marketing strategy, and UX/UI design. I thrive at the intersection of data, user insights, and operational efficiency to deliver practical solutions in Thailand and international markets. I'm actively pursuing opportunities in Business Analytics, Growth Strategy, and Innovation-focused roles, where I can help teams turn ideas into measurable outcomes through experimentation and collaboration.…I'm Pattarata Techapaitoon, a business innovation professional specializing in cross-functional project management, marketing strategy, and UX/UI design. I thrive at the intersection of data, user insights, and operational efficiency to deliver practical solutions in Thailand and international markets. I'm actively pursuing opportunities in Business Analytics, Growth Strategy, and Innovation-focused roles, where I can help teams turn ideas into measurable outcomes through experimentation and collaboration.

PATTARATA TECHAPAITOON

Film Director, UX Designer, UI Designer, +7

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I'm Pattarata Techapaitoon, a business innovation professional specializing in cross-functional project management, marketing strategy, and UX/UI design. I thrive at the intersection of data, user insights, and operational efficiency to deliver practical solutions in Thailand and international markets. I'm actively pursuing opportunities in Business Analytics, Growth Strategy, and Innovation-focused roles, where I can help teams turn ideas into measurable outcomes through experimentation and collaboration.…I'm Pattarata Techapaitoon, a business innovation professional specializing in cross-functional project management, marketing strategy, and UX/UI design. I thrive at the intersection of data, user insights, and operational efficiency to deliver practical solutions in Thailand and international markets. I'm actively pursuing opportunities in Business Analytics, Growth Strategy, and Innovation-focused roles, where I can help teams turn ideas into measurable outcomes through experimentation and collaboration.

Available to hire

I’m Pattarata Techapaitoon, a business innovation professional specializing in cross-functional project management, marketing strategy, and UX/UI design. I thrive at the intersection of data, user insights, and operational efficiency to deliver practical solutions in Thailand and international markets.

I’m actively pursuing opportunities in Business Analytics, Growth Strategy, and Innovation-focused roles, where I can help teams turn ideas into measurable outcomes through experimentation and collaboration.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Thai

Fluent

English

Advanced

Work Experience

Co-Owner and Sale at Family Business

May 1, 2022 - June 7, 2024

Co-owned and managed sales operations for the family business, leading sales and strategic initiatives from May 2022 to present. Provided leadership in day-to-day business activities and collaborated on product development and marketing plans.

Project Coordinator at Fantail Group

January 1, 2018 - December 31, 2022

Coordinated projects related to product sales and logistics, including the import and sale of wine from the USA to Thailand. Managed essential documentation required for alcoholic beverage sales within Thailand and facilitated collaboration with international partners.

Marketing / UXUI Design at GimmeA

January 1, 2021 - December 31, 2021

Designed and prototyped new features for a mobile shopping app, innovating features like car wash, package delivery, ticketing, and tour guide services. Conducted UX/UI research and applied insights to improve the user experience.

UX/UI Designer Freelance at Fast Work Website

January 1, 2020 - December 31, 2020

Created custom applications and websites based on client requests. Conducted user research to gather insights that informed design decisions.

Project Coordinator at Fantail Group

December 31, 2018 - July 18, 2025

Coordinated various projects including making a film related to social problems, managing research, writing, casting, art, shooting, and editing processes.

UXUI Designer Freelance at Fast Work Website

January 1, 2021 - Present

Created applications and websites based on customer requests and conducted user research to improve design and user experience.

Marketing / UXUI Designer at GimmeA

January 1, 2021 - Present

Designed and prototyped new features for a mobile shopping app, integrating car wash, package delivery, ticketing, and tour guide services.

Co-Owner and Sale at Family Business

March 1, 2020 - Present

Co-own and manage family business operations including sales and marketing since March 2020. Additionally coordinating sales for products in airport and hospital settings, collaborating with companies internationally.

Director and Sale at Wonderful 100

January 1, 2022 - Present

Import wine from the USA and manage sales in Thailand, including preparation of essential documents required for selling wine within the country.

Full Time at Family Business

March 1, 2020 - Present

Co-Owner and Sale, managing the family business which involves sales and operations. Responsibilities include coordinating projects, collaborating with companies domestically and internationally, and overseeing product sales in various sectors including airports, hospitals, and buildings.

Marketing / UXUI Design at GimmeA

January 1, 2021 - Present

Designed and prototyped new features for a mobile shopping app that included car wash, package delivery, ticketing, and tour guide services, enhancing user experience and interface.

Project Coordinator at Fantail Group

January 1, 2022 - November 21, 2025

Coordinated various projects including the importation of wine from the USA, preparing essential documents, and leading team efforts to enhance sales in Thailand.

Marketing at Save BKK hotels

October 1, 2020 - November 21, 2025

Implemented innovative marketing strategies to assist hotels struggling due to the COVID-19 pandemic.

Designer and Prototyper at GimmeA

January 1, 2021 - November 21, 2025

Designed and prototyped new features for a mobile shopping app, which included various services from car washes to tour guides.

UX/UI Designer at Fast Work Website

January 1, 2022 - November 21, 2025

Developed custom applications and websites based on client requests while conducting user research to improve design.

Co-Owner and Sale at Family Business

March 1, 2020 - November 21, 2025

Managed sales operations and coordinated business strategies to drive profitability in a family-owned business.

UX/UI Designer at GimmeA

January 1, 2021 - Present

Designed and prototyped new features for a mobile shopping app, enhancing user experience.

Project Coordinator at Fantail Group Thailand

March 1, 2020 - Present

Coordinate cross-functional projects with partners in Thailand and international markets; lead marketing and sales operations for Bosstab tablet stands; develop B2B sales strategies; identify new business opportunities; manage client relationships end-to-end; execute marketing initiatives to increase brand awareness and generate leads; collaborate with international suppliers for product sourcing and distribution; maintain company website and LinkedIn to strengthen digital presence and positioning.

Director & Sales at Wonderful 100 (Wine Import Business)

May 1, 2022 - Present

Lead end-to-end wine import operations from the United States to Thailand; manage regulatory documentation and compliance for alcohol distribution in Thailand; develop B2B sales strategy and partnerships with restaurants and distributors; develop B2C sales strategy and customer outreach; oversee branding, marketing campaigns, and customer acquisition; analyze sales performance and optimize pricing and inventory decisions; decide SKU assortment and distribution strategy.

Freelance UX/UI Designer at Fastwork Platform

January 1, 2023 - January 1, 2024

Designed websites and mobile applications based on client requirements; conducted user research, wireframing, and rapid prototyping; delivered high-fidelity designs using Figma and Adobe tools.