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Hello! I am Paula, a Madrid-based UX/UI and graphic designer with a passion for brand systems, product design, and creative direction. I enjoy crafting visually compelling interfaces and branding that blend aesthetics with usability. My work spans web design, editorial design, art direction, and campaigns for brand, media, lifestyle, tech, hospitality, beauty, and consulting sectors. I love collaborating with cross-functional teams to translate concepts into meaningful user experiences. In my free time, I explore emerging design tools and techniques to keep ideas fresh and effective.…Hello! I am Paula, a Madrid-based UX/UI and graphic designer with a passion for brand systems, product design, and creative direction. I enjoy crafting visually compelling interfaces and branding that blend aesthetics with usability. My work spans web design, editorial design, art direction, and campaigns for brand, media, lifestyle, tech, hospitality, beauty, and consulting sectors. I love collaborating with cross-functional teams to translate concepts into meaningful user experiences. In my free time, I explore emerging design tools and techniques to keep ideas fresh and effective.

Paula Jiménez

UX Designer, UI Designer, Graphic Designer, +2

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Hello! I am Paula, a Madrid-based UX/UI and graphic designer with a passion for brand systems, product design, and creative direction. I enjoy crafting visually compelling interfaces and branding that blend aesthetics with usability. My work spans web design, editorial design, art direction, and campaigns for brand, media, lifestyle, tech, hospitality, beauty, and consulting sectors. I love collaborating with cross-functional teams to translate concepts into meaningful user experiences. In my free time, I explore emerging design tools and techniques to keep ideas fresh and effective.…Hello! I am Paula, a Madrid-based UX/UI and graphic designer with a passion for brand systems, product design, and creative direction. I enjoy crafting visually compelling interfaces and branding that blend aesthetics with usability. My work spans web design, editorial design, art direction, and campaigns for brand, media, lifestyle, tech, hospitality, beauty, and consulting sectors. I love collaborating with cross-functional teams to translate concepts into meaningful user experiences. In my free time, I explore emerging design tools and techniques to keep ideas fresh and effective.

Available to hire

Hello! I am Paula, a Madrid-based UX/UI and graphic designer with a passion for brand systems, product design, and creative direction. I enjoy crafting visually compelling interfaces and branding that blend aesthetics with usability.

My work spans web design, editorial design, art direction, and campaigns for brand, media, lifestyle, tech, hospitality, beauty, and consulting sectors. I love collaborating with cross-functional teams to translate concepts into meaningful user experiences. In my free time, I explore emerging design tools and techniques to keep ideas fresh and effective.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

UI Designer at Surgence Labs (Web3 + Blockchain Agency)

September 1, 2025 - January 1, 2026

UI design for Web3 and blockchain products; product and visual design; collaboration with product and engineering teams to deliver intuitive interfaces for decentralized applications.

Digital Creative Designer at NATEEVO

August 1, 2022 - September 30, 2022

Digital creative design work for business consulting and digital services; crafting visuals and interfaces for client projects.

Art Director & Graphic Designer at Murph (Agency / Consulting + Creative Lab)

March 1, 2019 - March 1, 2020

Art direction and graphic design for agency campaigns, branding systems and editorial projects.