I’ve been a Graphic Designer for over 10 years, with experience across large-scale events, campaigns, and brand work. Most of my background has been in sports, leading creative for events like the Singapore Marathon and IRONMAN races across Asia, where I’ve worked across everything from concept to final rollout. I’ve also spent over two years in digital marketing while living in Malta, which gave me exposure to a range of industries outside of sports. I enjoy collaborating with teams and am comfortable working in fast-paced environments, managing multiple projects and timelines. Outside of work, I enjoy simple things — good coffee, trying new restaurants, and binge-watching documentaries.

Pauline de Leon

I’ve been a Graphic Designer for over 10 years, with experience across large-scale events, campaigns, and brand work. Most of my background has been in sports, leading creative for events like the Singapore Marathon and IRONMAN races across Asia, where I’ve worked across everything from concept to final rollout. I’ve also spent over two years in digital marketing while living in Malta, which gave me exposure to a range of industries outside of sports. I enjoy collaborating with teams and am comfortable working in fast-paced environments, managing multiple projects and timelines. Outside of work, I enjoy simple things — good coffee, trying new restaurants, and binge-watching documentaries.

Available to hire

I’ve been a Graphic Designer for over 10 years, with experience across large-scale events, campaigns, and brand work. Most of my background has been in sports, leading creative for events like the Singapore Marathon and IRONMAN races across Asia, where I’ve worked across everything from concept to final rollout.

I’ve also spent over two years in digital marketing while living in Malta, which gave me exposure to a range of industries outside of sports.
I enjoy collaborating with teams and am comfortable working in fast-paced environments, managing multiple projects and timelines.

Outside of work, I enjoy simple things — good coffee, trying new restaurants, and binge-watching documentaries.

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Language

English
Fluent

Work Experience

Senior Graphic Designer at IRONMAN Asia, Singapore
January 1, 2023 - Present
Lead designer for all creative assets related to the Standard Chartered Singapore Marathon – overseeing the full creative direction across campaign visuals, marketing collateral, social media content, athlete entitlements, event-day branding and live content coverage Contributed to the design and production of branding and print materials for major Malaysia-based events, including IRONMAN Malaysia, IRONMAN 70.3 Langkawi and IRONMAN 70.3 Desaru
Freelance Graphic Designer at Growth Gurus
January 1, 2021 - January 1, 2023
Created branding and marketing visuals for clients across gaming, Insurance and Tech & Blockchain sectors; launched a wellness e-commerce brand; led event assets and content for iGaming Next New York 2022.
Self-Employed Graphic Designer at Naked Hours
January 1, 2020 - January 1, 2021
Freelance graphic design work for wellness brand; developed logos, packaging and e-commerce assets.
Graphic Designer at IRONMAN Asia, Singapore
January 1, 2016 - January 1, 2019
Created branding and campaign visuals for IRONMAN events across Asia; collaborated with marketing teams.
Graphic Designer at Spectrum Worldwide
January 1, 2014 - January 1, 2016
Branding, print and digital design for clients across Asia.
Senior Graphic Designer at in2 Ideas, Singapore
January 1, 2012 - December 31, 2014
Senior designer responsible for creative assets and design execution for various campaigns and branding projects.
Senior Graphic Designer at Drummond Printing, Singapore
January 1, 2011 - December 31, 2012
Senior designer producing print-ready artwork and collaborating with production teams to ensure quality outcomes for clients.

Education

High School Diploma at Assumption College
January 1, 2003 - January 1, 2007
Diploma in Visual Communication at Nanyang Academy of Fine Arts
January 1, 2007 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Retail