Available to hire
I spent 20 years as a sport writer and editor specializing in pro sports, sports betting, igaming realm, and poker. I am the author of a best-selling non-fiction book about my experiences as a reporter in Las Vegas. I also wrote five published novels and all five are also available as an ebook in addition to paperback.
Work Experience
Editor-in-Chief & SEO Content Lead at Club Poker
January 1, 2013 - PresentScaled organic traffic by 150% in 18 months through SEO initiatives and editorial revamps. Spearheaded international tournament coverage that boosted reader engagement by over 60%.
AI Chatbot Trainer (RLHF Contractor) at Outlier AI
January 1, 2024 - PresentCollaborate with research teams to enhance large language models by evaluating and ranking chatbot responses for tone, factual accuracy, coherence, and user intent. Provide detailed written feedback on dialogue quality, instructional clarity, and conversational naturalness to fine-tune model behavior for AI assistants. Analyze prompt completion styles and flag biases or hallucinations to ensure ethical AI use.
Senior Sports Betting Analyst & SEO Writer at Legend Corp. / Casino News / Online Gambling News
January 1, 2018 - PresentDelivered 750+ SEO-driven articles increasing sports betting pageviews by 40% YoY and improving average time on site by 25%. Created evergreen content consistently ranking top 5 in competitive Google search terms. Boosted monthly readership by 75% through optimized SEO and event-driven coverage. Developed and managed 24/7 news desk, reducing publication lag by 35%. Wrote 1,000+ guides, previews, and analyses, strengthening site authority.
Sportswriter, Betting Expert at GDC Group / Gambling.com
January 1, 2024 - PresentProduced high-CTR content contributing to a 20% rise in affiliate conversions. Collaborated with marketing and SEO teams to identify and target new keyword verticals.
Tournament Reporter, Affiliate Writer, SEO Specialist at PokerStars
December 31, 2019 - July 21, 2025Generated 1,000+ pieces of content across global tournament circuits, supporting PokerStars’ dominance in poker SEO. Guided new writers in sharpening narrative voice, refining reporting instincts, and adapting to fast-paced digital newsroom demands.
Sports Betting Analyst & Podcaster at Matchbook Media
December 31, 2017 - July 21, 2025Guest on weekly podcast with an audience of over 10,000, focusing on sharp betting plays. Wrote in-depth betting previews and trend analyses, improving reader retention by 30%.
Co-Founder & Content Director at Fantasy Sports Live
December 31, 2013 - July 21, 2025Launched and scaled an early daily fantasy sports platform to over 25,000 users, culminating in acquisition. Led all content and campaign strategies, significantly reducing CPA via optimized promotions.
Columnist & Reporter at Bluff Magazine, Fox Sports, Poker Player Newspaper, Tao of Poker, Poker News
December 31, 2013 - July 21, 2025Covered poker’s global rise with bylines in major national and industry publications. Created longform features and personal essays to expand readership and deepen engagement.
Education
B.A. at Emory University
January 1, 1998 - December 31, 2002High School Diploma at Regis High School
January 1, 1994 - December 31, 1998Qualifications
WSOP Poker Hall of Fame Voting Member
January 1, 2008 - December 31, 2011Bluff Magazine: Best Poker Blog Winner
January 11, 2030 - July 21, 2025Industry Experience
Gaming, Media & Entertainment, Financial Services, Software & Internet, Professional Services
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