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I'm Pedro Couto, a driven and detail-oriented designer with extensive experience in graphic design, web design, and digital brand management across diverse industries. I build cohesive visual identities, develop conversion-focused websites, and manage multi-brand content strategies with consistency and precision. I excel at translating creative concepts into impactful digital experiences, collaborating with cross-functional teams, and delivering high-quality design work under tight deadlines. I bring a strong aesthetic sense, adaptability to fast-paced environments, and a continuous commitment to craft, performance, and creative excellence.…I'm Pedro Couto, a driven and detail-oriented designer with extensive experience in graphic design, web design, and digital brand management across diverse industries. I build cohesive visual identities, develop conversion-focused websites, and manage multi-brand content strategies with consistency and precision. I excel at translating creative concepts into impactful digital experiences, collaborating with cross-functional teams, and delivering high-quality design work under tight deadlines. I bring a strong aesthetic sense, adaptability to fast-paced environments, and a continuous commitment to craft, performance, and creative excellence.

Pedro Couto

Graphic Designer, Web Designer, Brand Designer, +2

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I'm Pedro Couto, a driven and detail-oriented designer with extensive experience in graphic design, web design, and digital brand management across diverse industries. I build cohesive visual identities, develop conversion-focused websites, and manage multi-brand content strategies with consistency and precision. I excel at translating creative concepts into impactful digital experiences, collaborating with cross-functional teams, and delivering high-quality design work under tight deadlines. I bring a strong aesthetic sense, adaptability to fast-paced environments, and a continuous commitment to craft, performance, and creative excellence.…I'm Pedro Couto, a driven and detail-oriented designer with extensive experience in graphic design, web design, and digital brand management across diverse industries. I build cohesive visual identities, develop conversion-focused websites, and manage multi-brand content strategies with consistency and precision. I excel at translating creative concepts into impactful digital experiences, collaborating with cross-functional teams, and delivering high-quality design work under tight deadlines. I bring a strong aesthetic sense, adaptability to fast-paced environments, and a continuous commitment to craft, performance, and creative excellence.

Available to hire

I’m Pedro Couto, a driven and detail-oriented designer with extensive experience in graphic design, web design, and digital brand management across diverse industries. I build cohesive visual identities, develop conversion-focused websites, and manage multi-brand content strategies with consistency and precision.

I excel at translating creative concepts into impactful digital experiences, collaborating with cross-functional teams, and delivering high-quality design work under tight deadlines. I bring a strong aesthetic sense, adaptability to fast-paced environments, and a continuous commitment to craft, performance, and creative excellence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Designer & Digital Content Manager at Rui Estrela & Inês Gaya

January 1, 2025 - January 1, 2026

Managed visual identity and content strategy across three simultaneous brands (Rui Estrela, Inês Gaya, and Projeto Nave), ensuring each maintained a distinct and consistent aesthetic across all digital touchpoints. Contributed to the Nave digital platform design, including interface design, user flow mapping, and UX decision-making. Designed and launched multiple websites for the group’s information products, focusing on conversion-optimized layouts and clear visual hierarchy. Created merchandising and physical product designs aligned with each brand’s visual identity.

Graphic & Web Designer at Freelancer

January 1, 2024 - January 1, 2025

Delivered 20+ design projects across multiple industries, covering brand identity, web design, and digital marketing assets. Designed and developed websites and landing pages using WordPress, Elementor, and Framer, including custom plugin integration, mobile responsive design, and performance optimization. Built complete visual identity systems from scratch (logo design, color palettes, typography, and brand guidelines) for new businesses and rebrands. Produced digital marketing assets for social campaigns, including creatives, banners, and promotional materials tailored to each client’s audience. Managed client relationships end-to-end from briefing to final delivery, ensuring alignment with objectives and deadlines.

Marketing Manager at Vegas Imobiliária

January 1, 2023 - January 1, 2024

Delivered internal workshops on design and digital marketing for agency directors and consultants, improving the team’s overall digital communication capabilities. Led the company’s digital marketing strategy, overseeing social media content planning, production, and publishing across organic and paid channels. Designed all graphic materials supporting digital campaigns, internal communications, and external brand representations. Developed and executed lead generation campaigns focusing on conversion optimization, leveraging SEO best practices and analytics tools. Monitored campaign performance and adjusted creative and strategic approaches based on data insights to improve reach and engagement.