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I am a creative and strategic thinker with a strong track record in content production and storytelling. I am passionate about life and driven by the power of digital to connect with global and local audiences.…

Pedro Arruda

Content Strategist, Social Media Manager, Content Producer, +2

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I am a creative and strategic thinker with a strong track record in content production and storytelling. I am passionate about life and driven by the power of digital to connect with global and local audiences.…

Available to hire

Lausanne, Switzerland

I am a creative and strategic thinker with a strong track record in content production and storytelling.

I am passionate about life and driven by the power of digital to connect with global and local audiences.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

Portuguese

Fluent

English

Advanced

French

Advanced

Spanish; Castilian

Advanced

Work Experience

Global Social Media Content Manager at International Olympic Committee (IOC)

January 1, 2020 - January 1, 2025

Led end-to-end content production and social media strategy across multiple platforms and languages; shaped the social media voice for IOC and Team Brazil; collaborated with regional teams across nine languages and multiple platforms (Facebook, Instagram, YouTube, TikTok, X, Weibo, VK); launched the first Brazilian Olympic Committee social media platform in 2010; represented the Brazilian delegation on-site at major Games; grew audience from 50M to over 160M followers.

Communications Supervisor at International Olympic Committee (IOC)

January 1, 2014 - January 1, 2025

Led communications and digital media initiatives; built and refined social media voice; supported the production and distribution of high-performing assets; coordinated with regional teams across languages and managed content across multiple platforms.