Pelin Ozkan

Designed and implemented comprehensive marketing strategies to establish and strengthen the new marine brand in competitive markets. Planned and managed high-impact brand launch events and multi-channel promotional campaigns to drive customer engagement and brand visibility. Oversaw content creation including photo and video production, brochures, and press releases, ensuring alignment with brand identity and objectives. Collaborated with agencies, dealers, and key stakeholders to optimize market penetration, enhance brand recognition, and support strategic business goals.

Developed and executed B2B marketing strategies to support sales growth and strengthen relationships with key industrial clients. Planned and managed participation in international exhibitions and trade fairs to increase brand visibility and generate new business opportunities. Created and delivered presentations, product demonstrations, and promotional materials tailored to target clients’ needs. Collaborated closely with cross-functional teams, including sales and production, to align marketing initiatives with business objectives and maximize customer satisfaction.

Supported rebranding initiatives and defined product positioning strategies to enhance market competitiveness. Assisted in product marketing campaigns and successfully launched new products in target markets. Planned and coordinated participation in international exhibitions and trade shows to increase brand awareness. Contributed to pricing strategy development and supported B2B sales network expansion. Collaborated with cross-functional teams to ensure alignment between marketing activities and sales objectives.