Hi, I’m Sylvester Ekundayo Peter. I’m a Social Media Manager with over five years of experience crafting and implementing social media plans across diverse sectors. I’ve helped brands boost visibility and engagement, growing follower numbers and driving meaningful website traffic. I’m passionate about staying ahead of platform trends, leading teams, and delivering measurable results. I’ve driven a 100% increase in follower base, 68% growth in website traffic, a 70% rise in average post interactions, and an 81% boost in reach through compelling content and influencer collaborations. I enjoy collaborating across teams to launch campaigns that raise brand awareness and deliver tangible business outcomes, including mentoring a team of social media specialists to grow their skills.

Sylvester Ekundayo Peter

Hi, I’m Sylvester Ekundayo Peter. I’m a Social Media Manager with over five years of experience crafting and implementing social media plans across diverse sectors. I’ve helped brands boost visibility and engagement, growing follower numbers and driving meaningful website traffic. I’m passionate about staying ahead of platform trends, leading teams, and delivering measurable results. I’ve driven a 100% increase in follower base, 68% growth in website traffic, a 70% rise in average post interactions, and an 81% boost in reach through compelling content and influencer collaborations. I enjoy collaborating across teams to launch campaigns that raise brand awareness and deliver tangible business outcomes, including mentoring a team of social media specialists to grow their skills.

Available to hire

Hi, I’m Sylvester Ekundayo Peter. I’m a Social Media Manager with over five years of experience crafting and implementing social media plans across diverse sectors. I’ve helped brands boost visibility and engagement, growing follower numbers and driving meaningful website traffic. I’m passionate about staying ahead of platform trends, leading teams, and delivering measurable results.

I’ve driven a 100% increase in follower base, 68% growth in website traffic, a 70% rise in average post interactions, and an 81% boost in reach through compelling content and influencer collaborations. I enjoy collaborating across teams to launch campaigns that raise brand awareness and deliver tangible business outcomes, including mentoring a team of social media specialists to grow their skills.

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Language

English
Fluent
Yoruba
Advanced

Work Experience

Social Media Executive at NaijaBet
August 1, 2019 - November 1, 2024
Developed and executed comprehensive social media strategies, doubling the follower base and driving a 68% increase in website traffic. Created engaging content, boosting average post interactions by 70% and social media reach by 81%. Led influencer marketing campaigns, increasing brand awareness by 80%. Managed a team of 12 social media specialists and provided mentorship to develop their skills. Stayed ahead of industry trends to maintain a cutting-edge social media presence.
ICT Instructor/ Tutor (NYSC) at Bachel Group of Schools
June 1, 2018 - July 1, 2019
System daily maintenance, IP management using rapidtest app, software updates across all systems, and monitoring for hardware/software issues. Resolved program errors, reported malfunctions, and communicated with supervisors as needed.
Manager at Merrybet
September 1, 2017 - December 1, 2017
Maintained accurate records of profits, losses and takings; handled customer queries and complaints; helped ensure smooth daily operations and financial accuracy.
Assistant Director (Internship) at Note Inc. Media
October 1, 2014 - September 1, 2015
Assisted in selecting curricula or class structures for educational programmes and handled administrative tasks such as material procurement, scheduling speakers, and coordinating event logistics.
Co-Producer (Student Industrial Work Experience) at Bond FM (92.9)
February 1, 2013 - June 1, 2013
Answered telephones, provided information to callers, and maintained databases; contributed to content creation and Broadcast operations.
Manager at Ogabos Academy
June 1, 2010 - August 1, 2011
Developed and evaluated marketing strategies aligned with company objectives and market conditions. Directed hiring, training, and performance evaluations of marketing staff, and oversaw daily activities; developed pricing strategies and negotiated distribution contracts; conducted market research to support sales and profitability.
Cashier at Prevoyance Academy
June 1, 2008 - April 1, 2010
Greeted visitors, handled inquiries, operated office equipment, and managed cash handling including deposits, disbursements, and balance checks.

Education

Mass Communication at Moshood Abiola Polytechnic
October 26, 2012 - June 19, 2017
Higher National Diploma in Mass Communication (HND) at Moshood Abiola Polytechnic
January 11, 2030 - May 1, 2018
National Diploma in Mass Communication (OND) at Moshood Abiola Polytechnic
January 11, 2030 - September 1, 2014
West Africa Senior School Certificate (WAEC) at Ijegun Comprehensive High School
January 11, 2030 - June 1, 2006
First School Leaving Certificate at Obele Primary School
January 11, 2030 - July 1, 2000

Qualifications

Social Media Management
March 8, 2020 - January 24, 2021

Industry Experience

Media & Entertainment, Education, Gaming, Software & Internet, Financial Services, Professional Services