Phoebe Heenan

Built an independent creative brand selling original artwork and prints. Developed collections from concept through to manufacture and launch, handling branding, e-commerce, photography, customer service, and marketing. Exhibited artwork publicly and completed commissioned pieces for private clients, including licensing artwork and expanding across multiple sales platforms.

Independent creative brand specialising in original illustration, fine art, product design, and visual branding. Developed the brand from concept to market, creating original artwork, prints, and licensed designs that combine traditional illustration techniques with digital design. Responsible for end-to-end business activities including branding and packaging design, e-commerce content, photography, social media marketing, and customer communications.

Co-founded a luxury fine art printing and bespoke framing business. Designed and built the company website and brand identity, and led creative direction across photography, advertising, and social media. Managed marketing campaigns using Meta to support brand awareness, website traffic, and sales. Developed premium product collections and customer experiences, working directly with artists and collectors on bespoke commissions. Managed creative processes to bring products from concept through to commercial delivery.